ROSTER

Circulation Management, August 1, 2002

* LAUNCHES

June: 90:00 Minutes Soccer, from San Diego Soccer Development Corp., features in-depth coverage of professional soccer. Frequency: monthly. Circulation: 10,000. Cover price: $4.99. Subscription price: $45.00...International Data Group's Network World provides computer networking strategy and technology information to IT professionals, corporate decision-makers and early-adopters located in Japan. Frequency: monthly. Circulation: 40,000 controlled. July: Three-year-old ePregnancy.com - a Web site offering articles on fertility and pre-conception, fitness, nutrition, pregnancy health, beauty, birth preparation, postpartum, baby care and maternity fashion - has launched a print version, ePregnancy Magazine, published by Majestic Media. Frequency: monthly. Circulation: 460,000. Cover price: $2.99. Subscription price: $9 for nine issues. August: Key Media's FASHION 18 is a style guide for 12- to 17-year-old girls. Frequency: once in 2002, quarterly in 2003. Circulation: 150,000. Cover price: $3.99. Subscription price: $12.95 for six issues. September: Lubbock Illustrated, from Blue Advertising, will be a city magazine for Lubbock, TX residents. Frequency: bimonthly until January 2003, monthly thereafter. Circulation: 50,000 (20,000 controlled; 30,000 bulk). October: Marketing & Technology Group's Plate, for food service professionals, will focus on how to purchase, prepare and present food items in the protein category. Frequency: bimonthly. Circulation: 23,500 controlled.

* FOLDING

Advanstar Communications Inc. folded Motor Service as of its June issue, after acquiring the title from MCA Communications, LLC (formerly Adams Business Media). MS's 150,000 controlled subscribers will be incorporated into Advanstar's Motor Age, which has a controlled circulation of 142,000...CMP Media LLC's Integrated System Design ceased publication with its June issue. In July, its content was folded into sister title EE Times in the form of new sections (Silicon Engineering News and Silicon Engineering In Focus). EE Times's circulation will remain at 160,068 controlled...Yahoo! Internet Life from Ziff Davis Media ceased publication with its August issue. Ad declines were cited as the primary cause...Bauer Publishing will fold Soap Opera Update in this year's fourth quarter. Its content and circulation (144,698 in second half 2001) will be merged into Bauer's Soaps In Depth, whose two versions (ABC and CBS) had a combined circulation of 433,639 in second half 2001.

* RATE BASE/FREQUENCY CHANGES

Latina Media Ventures LLC's Latina increased its rate base from 225,000 to 250,000 with its July issue...Meredith Corp.'s More will increase its rate base from 700,000 to 750,000 with its September issue...ELLEGirl, from Hachette Filipacchi Media U.S., will raise its rate base from 300,000 to 400,000 and increase its frequency from four to six issues annually in 2003.

* BRAND EXTENSIONS AND PROMOTIONS

Primedia's Seventeen has partnered with Wal-Mart to launch "Trend Alert," a year-long multimedia program showcasing teen trends, in December. Among the program's components are a "Trend Alert" video playing in all Wal-Mart locations that features hit music available for sale at the retailer; advertorials promoting the program in Seventeen; free newsletters located next to on-sale copies of Seventeen in Wal-Mart's junior-apparel department; in-store style sessions hosted by Seventeen, which include top fashion, cosmetics, home electronics, music and room-furnishing picks from the store; in-store radio spots; and a microsite linked to Wal-Mart's Internet home page. The program will continue with special prom, summer break and back-to-school "Trend Alerts" in 2003...Sunset will launch a special section, Inside Seattle, in its September issue. Reaching Sunset's 125,000 Seattle-area subscribers, the new section will cover the city's restaurants, personalities and events, and will run twice in 2002 and quarterly in 2003...National Geographic released a "Best of America," large-format (9" x 10 7/8") one-shot in July, featuring photographs of American life. With a circulation of 600,000, it is available on newsstands and through the magazine's Web site for $9.95...In a joint venture, Hearst Corp. and Chic Simple Ltd. - publisher of the "Chic Simple" book series - will distribute Chic Simple, an outsert polybagged with 100,000 subscriber copies each of House Beautiful, Marie Claire, O, The Oprah Magazine and Redbook, in October and December. CS will cover apparel, home, lifestyle and travel. Hearst plans to expand the outsert's frequency in 2003...In addition, Hearst has extended the reach of Cosmopolitan Television - a 24-hour channel for young women based on Cosmopolitan first introduced in Spain in 2000 - into Latin America, in partnership with PRAMER SCA, a subsidiary of Liberty Media International.