Media Industry
Industry: Email Alert RSS FeedMail Multi-Channel Buyers
Circulation Management, Sept, 2001
Martha by Mail Multi-Channel Buyers (55,985 names, $125/M) Buyers purchase from both the marthastewart.com Web site and the Martha by Mail catalog. Selects by cancellation fee, key coding, source, state, SCF, zip, product, gender, last three- and six-month buyers, and $50-, $75-, $100-, $150and $200-plus buyers.
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