Beer here! - Currents

Cheers, Jan-Feb, 2004

When the National Beer Wholesalers Association (NBWA) held its 66th annual convention at the Paris and Bally's Hotels in Las Vegas, NV in October, attendance records fell (about 3,200 wholesalers, brewers, and press observers were on hand). Despite the inevitability of flat 2003 sales, the trade show floor was crowded with marketers and distributors talking about old and new relationships and looking for good times in 2004. Adams Beverage Group was on hand to pass out its annual Beer Growth Brand Awards to the industry's top performers. Detailed coverage of the awards appeared in Cheers September 2003 issue.

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