Diageo

Cheers, Jan-Feb, 2005

Diageo launches Caraluna, a caramel-flavored cordial, in South Florida and Phoenix, AZ, aimed at the Hispanic market. The new liqueur is based on dulce de leche, a caramel-flavored dessert well known in Latin America. Caraluna, an after-dinner sipper, blends the flavors of rum, cream and the caramel syrup.

CIRCLE READER SERVICE NO. 61

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