Food Industry
Industry: Email Alert RSS FeedLemon Twisted - natural Italian liqueur - Brief Article
Cheers, March, 2000
Laird & Company has introduced a new ad campaign for Villa Massa Liquore di Limoni, describing the product as "zestually twisted." The natural Italian liqueur is made from the peels of lemons grown around the Massa family villa in Sorrento. Best served cold, right from the freezer, Liquore di Limoni has become Italy's -- and Europe's -- category brand leader.
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