Food Industry
Industry: Email Alert RSS FeedMaking the Pitch for Single Malt - er - Glenmorangie whiskey promotion - Brief Article
Cheers, March, 2000
A special value-added offer from Glenmorangie 10 Years Old provides consumers who order the single malt Scotch on premise with a logoed ceramic water pitcher. Brown-Forman Beverages Worldwide hopes to provide exposure for Glenmorangie 10 Years Old with the promotion while encouraging trial among single malt Scotch drinkers.
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