Spot on - Promotions

Cheers, March, 2004

Boddingtons Pub Ale is bringing some fun to neighborhood bars with its Pub Games promotion. Designed to generate interest and brand impressions on-premise, Pub Games includes a collection of bar games that bring friends together. In partnership with the American Dart Association, Boddingtons will provide all the tools necessary for accounts to create a dart league of their own. Offering dartboards, dartboard cases, chalkboards and more, Boddingtons brings the U.K. pub experience to your neighborhood pub. In addition to dart leagues, Boddingtons is offering an assortment of tabletop games, including Ring the Barrel and the Peg Jump Game. Available POS include posters, banners and more. Labatt USA imports.

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CIRCLE READER SERVICE NO. 28