Manufacturing Industry
JetBlue Airways enters into partnership with Google Maps to track flights
Airline Industry Information, June 6, 2007
AIRLINE INDUSTRY INFORMATION-(C)1997-2007 M2 COMMUNICATIONS LTD
JetBlue Airways Corporation (NasdaqGS:JBLU) reported on 5 June that it has entered into a partnership to supply a real-time flight tracking channel with Google Maps.
The new channel will be brought to customers on the airline's in-seat satellite television system on channel 13, so the route of the aircraft can be tracked.
Customers will also be able to refer their friends and family to http://www.jetblue.com, where flights can be tracked live using Google's technology, including estimated departure and arrival times.
The airline has celebrated the launch of its partnership with a photograph competition, where contestants can submit a photograph which has been taken from the window of any JetBlue flight scheduled between 5 June and 3 September. Photographs can be submitted via http://www.jetblue.com/google. The prize, which will be voted for by customers, will award the top 10 photographers with roundtrip travel for two to any of the airline's 54 destinations.
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