United announces two appointments

Airline Industry Information, Oct 20, 2008

AIRLINE INDUSTRY INFORMATION-(C)1997-2008 M2 COMMUNICATIONS LTD

UAL Corporation (Nasdaq: UAUA), the parent company of United Airlines, has announced the appointments of Dennis Cary as senior vice president and chief marketing customer officer and Graham Atkinson as president of the company's loyalty programme, Mileage Plus.

Under Cary, United is integrating the customer experience and marketing organisations. Cary will be responsible for brand strategy, customer communications, merchandising, the company's website and the overall design of the customer experience. Cary, who was previously senior vice president of marketing, will report to John Tague, executive vice president and chief operating officer.

Atkinson will be responsible for the development of Mileage Plus into a stand-alone business and will also report to Tague. Previously, Atkinson was chief customer officer at United.

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