Manufacturing Industry

ADCB announces alliance with Skywards.

Airline Industry Information, Oct 28, 2008

AIRLINE INDUSTRY INFORMATION-(C)1997-2008 M2 COMMUNICATIONS LTD

Abu Dhabi Commercial Bank (ADCB) has reported that it has entered a strategic alliance with Emirates Airlines' frequent flyer programme, Skywards, which will be a redemption partner for the TouchPoints Rewards Programme.

The TouchPoints programme enables customers to earn points each time they use an ADCB product or service, including credit card use, investments, accounts, loans and online banking services.

It will now be possible for ADCB customers to redeem TouchPoints for Skywards reward flights and upgrades.

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COPYRIGHT 2008 M2 Communications Ltd.
COPYRIGHT 2008 Gale, Cengage Learning

 

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