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Thomson / Gale

Comcast Metro Richmond Tips Hat To Law Enforcers

Cable World,  April 21, 2003  

Byline: Shirley Brady

Going above and beyond the call of duty is all in a day's work for the Virginia law enforcement and government officials who can now add the distinction "Everyday Hero" to their long list of accolades.

Court TV, Comcast's Metro Richmond, Va., system, and Cable World joined forces on April 11 to honor leaders from Virginia's law enforcement agencies and the state's attorney general, in an event to pay tribute to their tireless efforts to put the D.C. area snipers behind bars.

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The October arrests of Lee Boyd Malvo and John Allen Muhammad brought a collective sigh of relief from Virginians. Of the 13 sniper victims, five hailed from the state, two of whom were killed and three injured. The series of shootings struck particularly close to home for area residents - one of the injured victims was shot at a Ponderosa Restaurant in Ashland, Va.

The snipers have since been charged with capital murder in Virginia, due in no small part to the teamwork and collaboration of the "Everyday Heroes" nominees: Col. W. Gerald Massengill of the Virginia State Police; Henrico County Police Chief Henry Stanley; Richmond Police Department Chief Andre Parker; Ashland Police Department Chief Frederic "Ric" Pleasants; and state of Virginia Attorney General Jerry Kilgore.

Also nominated, but unable to attend the ceremony, were Montgomery County Police Chief Charles A. Moose; Chesterfield County Police Chief Carl Baker; and Hanover County Police Chief Col. V. Stuart Cook.

Court TV EVP Bob Rose hosted the ceremony, which was held in Richmond, Va., in conjunction with Leadership Metro Richmond, an organization of local community and government leaders.

Area Comcast officials not only appreciated the opportunity to tip their collective hats to the honorees, but also paid tribute to event co-sponsor Leadership Metro Richmond for its role in identifying, educating and motivating a diverse mix of community leaders to address present and future challenges facing Greater Richmond.

"We are pleased to be a participant in Court TV's 'Everyday Heroes' campaign, which enables us to honor our local law enforcement personnel for their leadership during the sniper incident last October," said Kirby Brooks, VP and general manager of Comcast Metro Richmond. "Comcast continues in its commitment to support our local Richmond community through important nonprofit organizations like Leadership Metro Richmond."

The award-winning "Everyday Heroes" initiative - it won a Beacon Award for outstanding public affairs programs from the Cable Television Public Affairs Association a week earlier - also produces PSAs on each hero to run on local cable systems.

"Court TV is proud to partner with Comcast and other cable operators to bring this important and timely initiative to local markets and to honor deserving individuals who help to keep our communities and country safe," said Ellen Schned, the network's SVP, affiliate relations.

COPYRIGHT 2003 Access Intelligence, LLC
COPYRIGHT 2008 Gale, Cengage Learning