Name that domain

Entrepreneur, March, 2005 by Amanda C. Kooser

While.com is still the most dominant top-level domain, other options are still being introduced. New entrants .postand.travel will be joining the ranks alongside .org, .net, .biz, more than 200 different country codes and a few miscellaneous others. Negotiations haven't been finalized and could drag on for several more months, but entrepreneurs who are still seeking easy-to-remember domains should have these new options available before the end of the year.

The Internet Corporation for Assigned Names and Numbers is also looking over applications to create other top-level domains such as .eu and .jobs. Still, it's hard to shake the reliance on the ubiquitous .com. According to a report from internet domain-name registrar VeriSign late last year, total domain-name registration hit an all-time high. If .post or .travel fits your business, you might want to consider jumping onboard when they become available.