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NPD Group
Entrepreneur, April, 2000
An amazing 75 percent of shopping carts that are filled are abandoned before the buyer clicks the "Buy" button, according to research conducted by BizRate and The NPD Group. When asked for a reason, 31 percent said they changed their minds; 24 percent beefed about shipping and handling charges.
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Most Popular Articles in Business
- Research and Markets : Tesco Plc - SWOT Framework Analysis
- Do Us a Flavor - Ben & Jerry's Issues a Call for Euphoric New Flavors
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- Katrina's lawsuit surge: a legal battle to force insurers to pay for flood ...
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