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2002 Ad
Entrepreneur, April, 2002 by Melissa Campanelli
Before adding audio to your site, make sure you know what you're trying to accomplish. More important, get to know your audience, because they may or may not care about audio elements.
RELATED ARTICLE: In 2001, about 60% of kids asked mom and dad to buy stuff they'd seen on the Net, compared to 40% in 1998.
MELISSA CAMPANELLI is a marketing and technology writer in Brooklyn, New York.
COPYRIGHT 2002 Entrepreneur Media, Inc.
COPYRIGHT 2008 Gale, Cengage Learning
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