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WEB SITE: www.census.gov
Entrepreneur, May, 2001 by Robert McGarvey
Check it out: The feds keep releasing streams of demographic data culled from the 2000 Census, and, by now, the pickings should be tasty, with plentiful free information to be had regarding communities and the age, income, ethnicity and more of their residents. The Census is a marketer's dream come true: Keep studying the reports, and brilliant strategies are bound to come your way.
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