Entrepreneur

View more issues: June 2004, July 2004, Sept 2004

Articles in August 2004 issue of Entrepreneur

• Great outdoors
  by Michael Giometti
• Shopping list
• A new twist: a Chicago couple uses pretzel logic to build a successful business with sweet projections: Kim & Scott's Gourmet Pretzels
  by April Y. Pennington
• Going separate ways: in a law suit, you and an employee could be sent down different paths
  by Jacquelyn Lynn
• Work it! Score great deals with the best-kept travel secrets around
  by Chris McGinnis
• Hot disks
  by Liane Cassavoy
• This is a test: just how effective are puzzle interviews when it comes to singling out the best candidates for a job?
  by Chris Penttila
• Nobody's fool? Health insurance scams target entrepreneurs
  by Joan Szabo
• World news
  by Lucas Mhlongo
• Resource directory
• Millennial madness
  by Joanne Cleaver
• To a tee: saucy shirts are a smart—and hot—statement
  by Nichole L. Torres
• Raise your voice: a new committee promises to give small businesses a say in accounting standards. But will it help?
  by C.J. Prince
• Under pressure: if an employee feels forced to quit, it could be trouble. Here's how to avoid a "constructive discharge" lawsuit
  by Jane Easter Bahls
• Wayne Samiere: 42, founder of Honolulu Fish Co. in Honolulu
  by Sara Wilson
• eBay all the way
  by Justin Celis
• Stress case? Is the pressure to "get the sale" getting to you? Keep your cool with these stress-busters
  by Barry Farber
• Domains of the day: a new domain could mean the dawn of a new mobile age
  by Amanda C. Kooser
• Exchange rate: here's the skinny on exchange-traded funds
  by Dian Vujovich
• Coming of age: Americans are hitting 50 and finding they're anything but over the hill. These entrepreneurs prove it's never too late to buy a franchise
  by Sara Wilson
• Against the grain: forget big marketing budgets—it's time to think outside the box
  by Mark Henricks
• Get physical! Former couch potatoes are jumping on a new trend: interactive video games
  by Steve Cooper
• Corrections
• Good timing
  by Gwen Moran
• Out of sight: stock options can stay off your balance sheet—for now
  by Stephen Barlas
• Cracking the code
  by Jennifer Pellet
• Split personalities: torn between two opposing teams, this fan created a split jersey—and a successful business
  by Nichole L. Torres
• Go with the flow
  by Mark Henricks
• Under attack? Think another woman is out to get you? Here's how to watch your back
  by Aliza Pilar Sherman
• Leave me alone!
• Everything in its place: can the art of feng shui help you optimize your business?
  by Gwen Moran
• Big switch: walk a mile in your employees' shoes—you could learn a lot
  by April Y. Pennington
• Leave it to them: make sure your family gets what it needs by including a disclaimer provision in your estate plan
  by Scott Bernard Nelson
• Feel the burn
  by Amanda C. Kooser
• Out in the cold? If Wi-Fi "cold spots" are leaving you in the lurch, try these solutions
  by Amanda C. Kooser
• Learn your lines: it takes practice to sell successfully over the phone—and you need a stellar sales pitch to capture customers. We've got 8 steps to help you create one
  by Kimberly L. McCall
• Crisis mode: economic crises are trickling down to entrepreneurs. How are they fighting back?
  by Chris Penttila
• Won't you be my neighbor?
  by Jennifer Pellet
• Seller's market: selling on eBay can help you grow your business, but is this site the right marketplace for you?
  by Melissa Campanelli
• Resources: web sites, organizations, events and more to grow your business
  by Steve Cooper
• Growth spurt: thanks to the spread of Bluetooth, now your business can be as wireless as you want it to be
  by Amanda C. Kooser
• Hungry for more: with four food franchises on his plate, this owner reveals his recipe for success
  by Sara Wilson
• Ground control
  by Gisela M. Pedroza
• Size matters: does your product jam a lot of benefits into a small package? Here's how to sell it
  by Jerry Fisher
• New territory: to get new customers, widen your ad campaign
  by Nancy Michaels
• Dotcom lives!
  by Daniel Smith
• Power play
  by Gisela M. Pedroza
• On target: you need market research to hit the mark with prospects. But if costly surveys and focus groups just aren't in your financial picture, try these creative, budget-friendly ways to get to know your target audience
  by Isabella Trebond
• Payback time: mutual funds are paying the price, but will you get your fair share?
  by Julie Monahan
• Ka-boom! Looks like the economy is finally growing—and guess what's leading the way?
  by Mike Hogan
• Just "to-do" it: having trouble getting organized? Start by getting a grip on your to-do list
  by Mark Henricks
• Setting sale: is your business anchored down by a stale sales plan? Learn how to navigate the 5 biggest sales challenges facing entrepreneurs today, and get back on course
  by Chris Penttila
• The meet market: looking for new business leads? Networking clubs on the web make it easy
  by Catherine Seda
• Taking action
  by Nabil M. Daoud
• Smarten up
  by Gisela M. Pedroza
• Asking for it: you can't always get what you want, but chances are better if you learn how to ask
  by Romanus Wolter
• Spy games
• Fun money: mixing business and pleasure can pay off
  by Joan Szabo
• Spacing out: there's plenty of elbow room in these cargo-friendly minivans
  by Jill Amadio
• Eye to eye: sending photos by mobile phone is getting easier
  by Amanda C. Kooser
• Making a comeback
  by Joanne Cleaver
• In the click: want all the right people to notice your business? Then you need to make the most of today's hottest marketing method—search engine optimization
  by Catherine Seda
• Significant others
  by Rieva Lesonsky
• Teen spirit
  by Brad Batesole
• Say the word
  by Amanda C. Kooser
• Flight of fancy? Launching a high-tech product can be a technical and financial challenge. Try these tips to get yours off the ground
  by Don Debelak
• Commercial break: when banks can't give you the funds you need, look to commercial finance companies for help
  by Crystal Detamore-Rodman
• Risky business: wacky marketing moves put these businesses on the map
  by April Y. Pennington
• Passing the buck: now you can hand off cellular calls to VoIP and save big on roaming and long-distance charges
  by Mike Hogan
• Hangin' tough: how to beef up your negotiating game
  by Marc Diener
• Young at heart: are you making the mistake of lumping older baby boomers with seniors in your marketing campaign?
  by Kim T. Gordon
• Start the presses: publishing a magazine may seem like a dream, but these entrepreneurs made it a reality
  by Nichole L. Torres