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Greystripe and Celltick team up

Telecomworldwire, July 16, 2008

TELECOMWORLDWIRE-16 July 2008-Greystripe and Celltick team up(C)1994-2008 M2 COMMUNICATIONS LTD http://www.m2.com

Celltick Technologies Ltd, the company that runs the LiveScreen Media service which broadcasts messages and teasers to the idle screen of mobile telephones, announced on 15 July that it has reached a partnership deal with Greystripe, a distributor of ad-funded mobile games and applications, to distribute Greystripe's products through LiveScreen.

LiveScreen Media's targeted approach will allow Greystripe to increase its advertising opportunities to communicate the right messages to the right customers, not only to existing customers, but to any LiveScreen users.

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Greystripe's ADWrap technology allows consumers to download ad-funded content free from a series of portals. Sega, Digital Chocolate, Vivendi Games Mobile and Hands-on Mobile have all worked, or are working with Greystripe, to foster adoption of their games and applications on mobile platforms.

((Comments on this story may be sent to tww.feedback@m2.com))

COPYRIGHT 2008 M2 Communications Ltd.
COPYRIGHT 2008 Gale, Cengage Learning
 

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