JOHNNY D's introduces industry's most tantalizing new tastes for unique line of BBQ marinades and dipping sauces; new line of all-natural, zesty sauces with no preservatives, fat or cholesterol

Business Wire, July 31, 1995

LOS ALAMITOS, Calif.--(BUSINESS WIRE)--July 31, 1995--Building on eight years of success with the original JOHNNY D's gourmet Zesty Lemon recipe, JOHNNY D's Barbeque Company Monday announced three new delicious, unique flavors: JOHNNY D's Genuine Article Orange Garlic Marinade and Barbeque Baste; JOHNNY D's Genuine Article Mild Barbeque and Dipping Sauce; and JOHNNY D's Genuine Article Spicy Barbeque and Dipping Sauce.

"JOHNNY D's original gourmet recipe (Zesty Lemon) is known as one of the most savory barbeque tastes in the industry. These three new mouth-watering flavors round out our unique family of barbeque marinades and dipping sauces," said Dan Murphy, JOHNNY D's Barbeque Co. "We know that the new Orange Garlic, Mild and Spicy flavors will be appealing to JOHNNY D's loyal followers of the original gourmet recipe, and we are looking forward to sharing the delectable, healthy marinades and sauces to barbeque lovers around the world."

Currently, JOHNNY D's original Zesty Lemon gourmet recipe is the number one selling BBQ product in the nationwide barbeque specialty chain BBQ's Galore. JOHNNY D's family of products are also being sold in Pacific Ranch Markets and Larry's Markets, and marketed to specialty gift stores, meat markets, farmers markets and gourmet food stores.

JOHNNY D's family of barbeque sauces are all-natural with no preservatives, fat or cholesterol. Barbeque enthusiasts across the nation use JOHNNY D's unique marinades and bastes for chicken, beef, ribs, tri-tip, baby backs, brisket, pork, fish, hot dogs, sausage and grilled vegetables. In addition, the products have been known to be used for sandwiches, baked beans, french fries and egg recipes.

JOHNNY D's family of barbeque bastes and sauces were designed to complement one another, thus creating a unique marketing opportunity for retailers. For example, a retailer has the opportunity to sell two products instead of one -- JOHNNY D's Genuine Article Orange Garlic Marinade and Barbeque Baste to apply before the grill and JOHNNY D's Genuine Article Mild or Spicy Dipping Sauces for a mouth-watering taste or "dip" at the dinner table.

JOHNNY D's Barbeque Co. is the word-renowned maker of the award-winning JOHNNY D's original recipe gourmet barbeque sauce. JOHNNY D's original recipe was awarded first place in the Taste of Long Beach annual competition. The company's headquarters are located at 10532 Walker, Suite "C" in Los Alamitos, Calif. 90720. For more information on the company's product line, please call 800/BASTE-IT (800/227-8348).

CONTACT: Johnny D's Barbeque Co., Los Alamitos

Lisa Murphy, 800/BASTE-IT, (800/227-8348)