StarSight-Equipped Televisions Now Available from Matsushita Consumer Electronics Company; Three New Panasonic Television Models Now Feature the StarSight Electronic Program Guide

Business Wire, June 4, 1996

FREMONT, CALIF.--(BUSINESS WIRE)--June 4, 1996--StarSight Telecast, Inc. (Nasdaq: SGHT) today announced that Matsushita Consumer Electronics Company (MCEC) is shipping two StarSight(R)- equipped television models under the Panasonic brand name, and a third model is scheduled to ship later this summer.

Customers who purchase a StarSight-equipped Panasonic TV and subscribe to the StarSight onscreen electronic program guide (EPG) will have the ability to sort TV program listings up to seven days in advance by theme, category, channel or title. They will also have access to detailed program descriptions and one-button VCR recording -- right on their television screens.

"We feel that the StarSight guide is a strong differentiator for our Panasonic television line," said Jeff Cove, vice president and general manager, television division, MCEC. "The features offered by StarSight Telecast are features our customers want and need into today's multichannel world."

The Panasonic CT-31XF43, a 31" color television, and the CT-35XF53, a 35" color television -- both equipped with the StarSight EPG -- are now available at retail outlets nationwide. The Panasonic PT-61XF60, a StarSight-equipped 61" projection television, will be available in late summer.

"Panasonic's powerful brand name and StarSight Telecast's leadership in the electronic program guide market are a strong combination," said Brian Klosterman, president and chief operating officer, StarSight Telecast. "We believe that the addition of the StarSight EPG to this product family will result in increased satisfaction for Matsushita's customers."

StarSight Telecast, Inc. is a publicly held company backed by strategic partners Viacom Inc., THOMSON multimedia S.A., Cox Communications, Inc., Tribune Company, Providence Journal Company and Time Warner, Inc. The company's stock is traded on The Nasdaq Stock Market under the symbol SGHT. The StarSight Telecast web site is located at http://www.starsight.com.

Matsushita Consumer Electronics Company (MCEC) is a division of Matsushita Electric Corporation of America (MECA). Under the Panasonic, Technics and Quasar brand names, it markets a wide variety of consumer video, audio, home office, and appliance products in the United States. -0-

Note to Editors: StarSight is a registered trademark of StarSight Telecast, Inc. Other product names used herein are for identification purposes only and may be trademarks of their respective companies.

Except for the historical information contained herein, the matters discussed in this news release are forward looking statements that involve risks and uncertainties, including the timely availability and acceptance of new products, the impact of competitive products and pricing, the management of growth, and the other risks detailed from time to time in the Company's SEC reports, including the report on Form 10-Q for the quarter ended September 30, 1995.

CONTACT: StarSight Telecast, Inc.

Ann McDougall, 510/657-9900

or

The Market Relations Group (A Regis McKenna Company)

Sally Erny, 415/354-4486