Business Services Industry
NUKO and Cisco Establish Joint Reference Selling and Marketing Program for Broadband Video Markets; Program will target the broadband video market and include product solutions for high-end video networks
Business Wire, Sept 25, 1996
SAN JOSE, Calif.--(BUSINESS WIRE)--Sept. 25, 1996--NUKO Information Systems Inc. (NASDAQ:NUKO) and Cisco Systems (NASDAQ:CSCO) today announced they have established a joint reference selling and marketing campaign targeting the broadband video market.
The alliance features NUKO's digital multi-channel MPEG-2 video networking technology with Cisco's industry-leading LightStream family of products. This program will enhance each companies' efforts to address the broadband video networking and Inter/Intranetworking markets.
Under terms of the program, NUKO and Cisco will also exchange equipment for interoperability testing and product demonstrations.
The alliance targets customers who require broadcast quality video over switched digital networks. The companies will work together to provide presales support for efforts aimed at industries requiring networked video, including commercial and residential switched digital video, satellite uplinks, distance learning, telemedicine, and business conferencing.
Target markets include telephone companies, cable TV operators, entertainment, education, healthcare, broadcasters, and government.
NUKO's director of new business development, Stephan Brown, commented, "We believe this program will enable the deployment of the next generation of digital video broadband networks. Technologies and demands are constantly changing, creating a need for technology leaders like NUKO and Cisco to work together.
"This program will bring the highest-quality products available to the marketplace and provide a comprehensive end-to-end solution over a variety of video delivery architectures. This vastly expands NUKO's reach to the users and developers of digital video broadband networks while opening up new markets for Cisco."
"Cisco is aggressively targeting the evolving broadband video networking markets," noted Anthony Alles, director of ATM marketing.
"We are committed to providing solutions which meet the growing demands of these network customers. The NUKO alliance will provide access to advanced video services for Cisco customers and accelerate the use of ATM as a universal network standard for all types of information, including video."
Cisco Systems (NASDAQ:CSCO) is the leading global supplier of internetworking solutions for corporate intranets and the global Internet. Cisco's products -- including routers, LAN and WAN switches, dial-up access servers and network management software -- are integrated by Cisco IOS software to link geographically dispersed LANs, WANs and IBM networks.
Company news and product/service information are available at World Wide Web site http://www.cisco.com. Cisco is headquartered in San Jose, Calif.
NUKO Information Systems Inc., headquartered in San Jose, Calif., is a provider of end-to-end solutions which enable the networking of digital video signals.
Using open-systems, standards-based MPEG-2 methodology, NUKO products enable users to digitally encode, compress, transmit, decode and store video signals for a complete range of applications, including distance learning, broadcasting, conferencing, entertainment and authoring.
Through its Intelligent Video Services Network (IVSN) solution, NUKO is advancing the state of the art in video communications for the 21st century. More information is available on the World Wide Web at http://www.nuko.com. -0-
Note To Editors: Color graphics are available for the following topics. Please call Kary Rolston, Sterling Communications, at 408/441-4100 or send e-mail to krolston@sterlingpr.com. Please specify format. -0-
NUKO's Highlander(TM) systems are the industry's first fault-tolerant, real-time multi-channel MPEG-2 network video encoder solutions. The Highlander system's VF9000 supports up to nine channels for video switching and multiplexing services, including support for ATM, FTTC, HFC and xDSL.
Customers can combine NUKO products and technologies with Cisco's LightStream ATM switches and routers, to provide a complete end-to-end solution for networking broadband video over and ATM backbone.
Residential/Commercial Broadband Digital Video Networks
Residential and commercial broadband networks require multiple services from many sources to many destinations. With advancements in MPEG-2 and ATM, broadband networks are being built to deliver the performance necessary for real-time video and audio transport engaging new markets for a wide range of service offerings.
Interactive Broadband
Interactive broadband applications require low latency broadcast-quality video. Applications may include distance learning, judicial arraignment, corporate training, surveillance and telemedicine.
Multi-channel MPEG-2 digital video encoder solutions over ATM provide access on demand for live or playback events. Transportation expense and travel time are eliminated.
Video Production Networks
The combination of MPEG-2 and ATM will serve as a replacement for the old-style VTR I/O channels. An ATM OC-12c (622 Mbps) can carry several MPEG-2 compressed video streams along with an uncompressed video and audio stream.
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