Business Services Industry
Compaq Announces Marketing Communications Executive Appointment
Business Wire, August 26, 1997
HOUSTON--(BUSINESS WIRE)--Aug. 26, 1997--
Huey Appointed Vice President, Marketing Communications, Compaq
North America
Compaq Computer Corporation (NYSE:CPQ), the world's leading supplier of personal computers and servers, today announced that Steven C. Huey has been appointed Vice President of Marketing Communications, North America. He will report to James T. Schraith, Vice President and General Manager, North America.
In this role, Huey will lead the development and delivery of Compaq's integrated communication strategies to effectively position Compaq as one of the top three computer companies by the year 2000. He will be responsible for overseeing advertising, public and press relations, sports and events marketing, customized marketing, Internet relations, brand positioning and sales communications.
Huey brings to Compaq over 23 years of experience in sales and marketing with leading companies including IBM, Epson America, Zenith Data Systems and NetFRAME Systems. Most recently, he directed NetFRAME's marketing effort in its transition from a manufacturer of proprietary superservers selling directly to Fortune 1000 accounts, to a provider of continuously available, PC-compatible servers distributed through resellers.
Company Background
Compaq Computer Corporation, a Fortune 100 company, is the fifth largest computer company in the world and the largest global supplier of personal computers, delivering useful innovation through products that connect people with people and people with information. The company is an industry leader in environmentally friendly programs and business practices. Compaq is strategically organized to meet the current and future needs of its customers, offering Internet and enterprise computing solutions, networking products, commercial PC products and consumer PCs. As the leader in distributed enterprise solutions, Compaq has shipped over a million servers. In 1996, the company reported worldwide sales of $18.1 billion. Compaq products are sold and supported in more than 100 countries through a network of authorized Compaq marketing partners. Customer support and information about Compaq and its products can be found at http://www.compaq.com or by calling 1-800-OK-COMPAQ. Product information and reseller locations can be obtained by calling 1-800-345-1518. -0-
Compaq, Registered U.S. Patent and Trademark Office. Product names mentioned herein may be trademarks and/or registered trademarks of their respective companies.
CONTACT: Compaq Computer Corporation
Mike Berman, 281-514-0484
or
Miller/Shandwick Technologies
Matt Lloyd, 617-536-0470
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