Business Services Industry
Morrow Snowboards announces clothing agreement with Marmot Mountain Ltd
Business Wire, Jan 14, 1997
SALEM, Ore.--(BUSINESS WIRE)--Jan. 14, 1997--Morrow Snowboards Inc. (NASDAQ:MRRW), a technical leader in the snowboard business, announced today that it has reached an agreement with Marmot Mountain Ltd., a technical leader in mountain clothing, under which Marmot will provide design, development and manufacturing services for a Morrow line of snowboard clothing.
"We are very pleased to partner with a genuine leader in high-quality, technical outerwear," commented David Calapp, chief executive officer of Morrow Snowboards. "The combination of Marmot's reputation and expertise in clothing design with Morrow's solid position as a performance and technology leader in the snowboard business creates an exciting opportunity.
"The introduction of our exciting new clothing line at the industry tradeshows this season will be the highlight of a broad expansion of our product line for the 1997-98 season," continued Calapp. "In addition to enhanced snowboards, we will show a new line of boots and new technical bindings. Reports from retailers are that our line is selling well this year and that our market position is improving and we are optimistic about continuing that trend in 1997."
Added Neil E. Morrow, vice president-research and development and a founder of Morrow Snowboards, "Our new line will be designed for a broad range of snowboarders, including the demanding requirements of back-country adventurers. The combination of Morrow and Marmot will provide a level of technical clothing expertise that's available nowhere in the market today."
Morrow Snowboards is a leading designer, manufacturer and marketer of premium snowboards, boots, bindings, apparel and accessories. The company was founded in 1988 and completed the initial public offering of its stock in December 1995.
Marmot Mountain Ltd. of Santa Rosa, Calif., was founded in 1974 and has a well-earned reputation for innovation, meticulous quality and creativity in mountain outerwear.
CONTACT: Morrow Snowboards Inc.
David Calapp, 503/375-9300, ext. 187
or
Harris Massey Herinckx
Fletcher Chamberlin, 503/295-1922
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