Crucial Technology Announces the Availability of Memory Upgrades for HP Laserjet 4000 Series Printers

Business Wire, Nov 18, 1997

BOISE, Idaho--(BUSINESS WIRE)--Nov. 18, 1997--Crucial Technology, the direct marketing division for Micron Technology memory upgrades, announced today the immediate availability of memory upgrades supporting Hewlett Packard Company's new HP LaserJet(TM) 4000 series printers.

"The technology advancements of HP's newest workgroup printer, the HP LaserJet 4000 series, positions this printer as one of the world's most advanced network printers," said Lori Lewis, Director of Marketing for Crucial Technology. "The incorporation of HP's ProRes(TM) 1200 technology for true 1200 dpi print quality, combined with the diverse printing requirements of network environments, increases the need for printer memory. High-resolution printing requires more memory to hold the data and manage the image. Crucial Technology upgrades, specifically designed for the HP LaserJet 4000 series printers, will allow the networking professional to take full advantage of the features of this printer."

"As a direct supplier of high-quality memory products, Crucial Technology is well positioned to serve the needs of corporate, small and medium-size businesses, and general consumer segments," said David Goodwin, Production Manager, HP Workgroup LaserJet division. "We are pleased to have Crucial Technology address the memory upgrade needs of the network professional."

"A printer upgrade in a network environment offers significant value in terms of increased productivity and throughput," said Scott Schoenherr, General Manager of Crucial Technology. "Our investment in these technology advancements emphasizes our commitment to providing high-quality, completely compatible memory products to increase the productivity of today's professional."

Crucial Technology's convenient access strategy provides the customer complete flexibility in the purchase process. Allowing users to buy memory upgrades anytime, from any place they choose. Users can order product from Crucial Technology via their secure web site (www.micron.com/crucial) or through their 1-800-932-4995 phone line.

All products are backed by a 30-day, money-back guarantee, and limited lifetime warranty. The HP LaserJet 4000 series printer ships standard with 4 MB of memory, and can be upgraded to 100 MB. HP and Crucial Technology have been working closely to ensure the compatibility with the HP LaserJet 4000 series. Upgrades are available in 4 MB, 8 MB, and 16 MB (available in December) configurations.

Crucial Technology is a division of Micron Semiconductor Products, Inc., which is a wholly owned subsidiary of Micron Technology, Inc. Crucial sells memory upgrade modules factory direct from Micron Technology, Inc. Micron Technology, Inc., and its subsidiaries manufacture and market DRAMs, very fast SRAMs, Flash, other semiconductor memory components, personal computer systems, remote intelligent communications (RIC) products, and complex printed circuit board assemblies. Micron's common stock is traded on the New York Stock Exchange (NYSE) under the symbol MU.

CONTACT: Micron Technology, Inc.

Lynnette Pixley, 208/368-4400

Web site URL<http://www.micron.com>

Fax-on-demand: 1-800-239-0337