Business Services Industry

Sonic Solutions and Iomega Bring DVD Content to Removable Storage; Sonic DVDit! Application Authors Content for Jaz-Media Playback

Business Wire, April 21, 1999

LAS VEGAS--(BUSINESS WIRE)--April 21, 1999--

Sonic Solutions (Nasdaq:SNIC) and Iomega announced today at the National Association of Broadcasters Convention (NAB) that the two firms are working together to bring DVD content to removable media users worldwide.

Sonic's newly announced DVDit! application will output DVD-Video content in 1 GB and 2 GB sizes for Jaz playback on DVD-equipped PCs.

"DVD delivers a level of interactivity and video quality that revolutionizes multimedia presentations on the PC," said Stephen DiFranco, director of Product Marketing -- Professional Products Group with Iomega. "Iomega is excited to be working with Sonic Solutions, a recognized leader in DVD authoring, to enable Iomega customers to create DVD content."

To create a DVD title with DVDit!, users capture and edit video using their personal computer, then drag-and-drop edited video sequences, audio clips, graphics, backgrounds, and buttons into DVDit!; build their interactive DVD with a single mouse click; and write it to Iomega's recordable media. The final DVD content can be played back on any DVD-equipped PC.

"DVD-Video content is feature-rich and high in quality but requires significant disk storage space," said Mark Ely, director of Product Marketing at Sonic Solutions.

"It's clear that Jaz is a very natural media for DVD. Working with Iomega, Sonic has qualified Jaz media for both DVD-Video production and DVD-Video playback on PCs, providing users with a very cost-effective and convenient storage solution."

About Sonic DVDit!

Sonic Solutions DVDit! is the easiest way to publish on DVD. Combining a simple and straightforward user interface with Sonic's award-winning DVD multiplexing technology, Sonic DVDit! gives video professionals, graphic designers, artists and video enthusiasts the power to create stunning interactive DVD content on their PC.

Sonic DVDit! has a suggested U.S. list price of $499 and will be available for purchase from the DVDit! web site at www.dvdit.com beginning in July 1999.

About Sonic Solutions (Nasdaq:SNIC)

Based in Marin County, Calif., Sonic Solutions designs and manufactures DVD publishing systems used by video, audio and multimedia professionals around the world to prepare music, video, film, graphics and entertainment software. Sonic DVD Creator is the leading system for producing content for the DVD format, and has been used to create thousands of DVD titles worldwide, for applications ranging from feature film releases to corporate and industrial titles.

Sonic DVDit! is the easiest way to publish on DVD and for the first time makes DVD production available to the consumer market. Sonic also offers SonicStudio HD, the leading digital audio workstation used by audio professionals to prepare recorded sound for release on DVD and CD, as well as for film and video soundtracks and broadcast.

Sonic is a leader in advancing DVD-Video and DVD-Audio technology and is a full voting-member of the DVD Forum, the standards-setting body for the DVD format. Sonic Solutions can be contacted on the web at www.sonic.com.

The above paragraphs of this press release contain forward looking statements that are based upon current expectations. Actual results could differ materially from those projected in the forward looking statements as a result of various risks and uncertainties including, among others, the timely introduction and acceptance of new products, costs associated with new product introductions, the transition of products to new hardware configurations and platforms and other factors, including those discussed in the company's annual and quarterly reports on file with the Securities and Exchange Commission. This press release should be read in conjunction with the company's most recent annual report on Form 10-K and quarterly report on Form 10-Q on file with the Securities and Exchange Commission, which contain a more detailed discussion of the company's business including risks and uncertainties that may affect future results.

Note to Editors: Sonic, Sonic Solutions, the Sonic logo and DVD Creator are trademarks of Sonic Solutions. All other company or product names are trademarks of their respective owners. Specifications, pricing and delivery schedules are subject to change without notice.

COPYRIGHT 1999 Business Wire
COPYRIGHT 2008 Gale, Cengage Learning

 

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