DiviCom Wins Awards for Technology Excellence from Leading Editors at NAB99; TV Technology, Broadcast Engineering, and Television Broadcast Magazines Honor DiviCom MediaView Solutions

Business Wire, April 29, 1999

MILPITAS, Calif.--(BUSINESS WIRE)--April 29, 1999--

DiviCom Inc., a wholly-owned subsidiary of C-Cube Microsystems (Nasdaq:CUBE) and a leading provider of digital television solutions, earned three new product excellence awards at this year's National Association of Broadcasters (NAB) trade show in Las Vegas, Nevada.

The editors of TV Technology Magazine awarded the DiviCom MediaView(TM) MV40 standard definition program encoder for product excellence. The "Mario Award" is given annually by Mario Orazio, which is a pseudonym for the well-known Masked Engineer who wishes to remain anonymous. Mario roams the NAB show floor and bestows a total of only 10 prestigious Mario Awards to the approximately 2,000 exhibiting companies. The MV40 encoder is the premium standard definition solution in the MediaView system family and delivers enables dual-pass MPEG-2 encoding and "lookahead" capability for unsurpassed performance.

Broadcast Engineering Magazine also presented DiviCom with its prestigious "Pick Hit" award for best product exhibited at NAB. Since 1985, Broadcast Engineering has presented the influential awards for product excellence. Award recipients are chosen during NAB by a panel of experts who traverse the show floor anonymously. Broadcast Engineering recognized DiviCast Data-to-MPEG-2 Encapsulator / Muliplexer for its substantial advancements over previous technology. DiviCast enables data broadcasting applications and allows digital television service providers to increase revenue by offering their customers high speed data services including "push" information broadcasts, multimedia streaming, file transfers and Internet/intranet access. The demonstration was co-produced with Gilat and Zapme!

The editors of Television Broadcast Magazine had earlier honored the MediaView MV400 high definition program encoder for product excellence. The award is given annually at the NAB show to manufacturers in recognition of achievement in the advancement of the art and science of television broadcast. The MV400 is the world's first high definition MPEG-2 encoder in a one-rack unit chassis and enables broadcasters to deliver the best high definition television while providing an upgrade path for future requirements.

"At DiviCom, we dedicate ourselves to providing exceptional MPEG-2 technology and complete, packaged solutions based on open systems-based solutions," said Tom Lookabaugh, president of DiviCom. "We thank the editors and our industry peers for their recognition of our DTV solutions and congratulate our engineering teams for achieving technology excellence."

DiviCom Delivers a Complete DTV Package

The MV400, the MV40 and DiviCast are part of a package of digital television products offered to the broadcasting, satellite, cable, and telecommunications industries by DiviCom. MediaView encoders, multiplexers, and data solutions are an integral part of the company's complete end-to-end open solutions for digital television service providers. Whether broadcasters are delivering content over satellite, wireless, fiber or cable networks, DiviCom provides a complete set of products helping its customers decrease costs and increase their digital service offerings. DiviCom products enable re-multiplexing, data broadcasting, two-way interactive data solutions and network management capabilities.

DiviCom Inc.

DiviCom Inc. is a leading provider of open solutions for digital television. Products include audio/video encoding, data broadcast solutions, network management systems, integration and support services. Based on the MPEG-2, DVB and ATSC international standards, DiviCom products enable digital video broadcasting over a variety of networks including satellite, wireless, fiber, and cable. DiviCom operates in a business space that includes General Instrument (NYSE:GIC), Scientific Atlanta (NYSE:SFA) and Royal Philips Electronics (Nasdaq:PHG).

DiviCom, Inc. is a wholly-owned subsidiary of C-Cube Microsystems Inc. (Nasdaq:CUBE), and both companies are based in Milpitas, Calif. C-Cube is the leading provider of digital video silicon solutions for the communications, consumer electronics and computer markets. C-Cube operates in a business space that includes STMicroelectronics (NYSE:STM), ESS Technologies (Nasdaq:ESST), Broadcom (Nasdaq:BRCM), Zoran (Nasdaq:ZRAN) and LSI Logic (NYSE:LSI). C-Cube can be reached at 408/490-8000 or www.c-cube.com. DiviCom can be reached at 408/490-6700 or www.divi.com.

Note to Editors: DiviCom and MediaView are trademarks of DiviCom, Inc. C-Cube and the C-Cube logo are registered trademarks of C-Cube Microsystems Inc.