Absolute Records Signs Deal With Distribution North America

Business Wire, August 17, 1999

WOODLAND, Calif.--(BUSINESS WIRE)--Aug. 17, 1999--

Distribution North America (DNA) announced today details regarding a recently signed distribution agreement with Absolute Records.

DNA, the independent distribution division of Valley Media, Inc. (Nasdaq: VMIX), will handle distribution of Absolute product to the general music market, and to retail and wholesale members of the Christian Booksellers Association (CBA) through its DNA Christian (DNAC) marketing arm. Absolute's agreement with DNA follows the shutdown of the label's former distribution partner, WEA Christian Distribution. Valley Media, Inc. is a recognized leader in the full-line distribution of music and video entertainment products.

"We're very excited about this new partnership," said Absolute's President, Dez Dickerson. "It's very important to us that we take our time and make sure that we are getting involved with the right people. We're delighted to be working with a company of DNA's caliber."

Jim Colson, Valley Media's VP of Independent Distribution stated, "This arrangement with Absolute is important to us as part of our continuing effort to impact both the CBA and general marketplaces. Absolute's projects should do well in both arenas."

Absolute's first releases through the DNA system will include "Welcome to the Future," the new album from Believable Picnic. Other Absolute artists include the teen band SQUIRT, Jill Parr, and Plush. A sampler featuring Absolute's roster will be among the first releases, and DNA/DNAC will be reissuing Absolute's back catalog.

Valley Media (Nasdaq: VMIX) is a recognized leader in Internet fulfillment and the full-line distribution of music, video and DVD product, independent distribution, publications and proprietary database products. Valley Media operates facilities in seven states with primary distribution facilities in Louisville, KY, and Woodland, CA, where its corporate headquarters are located. Additional information regarding Valley Media is available at www.valley-media.com.

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