Smoothies: The New Diet Sensation; Smoothies! The Original Smoothie Book — Recipes from the Pro's, By Dan Titus

Business Wire, Dec 7, 1999

CHINO HILLS, Calif.--(BUSINESS WIRE)--Dec. 7, 1999--

Dan Titus, popularly known as "The Smoothie Man," is the author of this volume and is proud to introduce this standard reference and bible for smoothie lovers worldwide.

Dan is chief banana peeler of The Juice & Smoothie Association and president of Juice Gallery, a multimedia publishing firm. He is a nutritional advocate and author of several books about the juice & smoothie industry, including: "The Juice & Smoothie Bar Business Plan," "The Juice & Smoothie Industry Analysis" and "The Smoothie Kiosk Business Plan."

Smoothies are a sensation in healthy dining. They are basically a healthy meal in a cup that can also double as a quick snack or dessert. Coupled together with vitamin supplements, "power smoothies" can even offer diet and dramatic weight control. Smoothies are the new beverage and drinkable meal for the future.

This is not just a recipe book. It contains the history of the business, defines smoothies, and contains the famous recipes that have inspired millions of people to embrace this fantastic industry.

"The book is designed to educate people about what a smoothie really is," said Titus. "We wanted people to be able to make smoothies at home just like the pros do."

Q: What do companies like Crazy Carrot, Jamba Juice, Juice it Up!, Juice Stop, Planet Smoothie, Robeks Juice, and Smoothie King have in common?

A: They are all part of the whimsical trend known as the Juice & Smoothie industry!

A: And each company contributed smoothie recipes for this book.

-- Recipes, recipes, and more recipes! 80+

-- Real-life stories and detailed history of the juice & smoothie

biz.

-- Discover what a smoothie really is: Platinum, Gold, Silver or

Bronze.

-- Juice recipes & details about equipment.

-- This 170 page book is simply the most comprehensive book about

smoothies ever published!

No competition for this book. This book defines the smoothie niche by the players who are the juice & smoothie industry.

Available now through bookstores or order direct from the Juice & Smoothie Association Web site at www.smoothiecentral.com or call Juice Gallery at 909/597-0791.

Review copies available upon request.

Download press kit direct at www.smoothiecentral.com/smoothie_book.htm.

Distributor inquiries welcome.

Title: Smoothies! The Original Smoothie Book -- Recipes from the

Pro's

Author: Dan Titus

Category: Health/Diet/Recipes

ISBN: 1-58291-010-3

Price: $16.95, $19.95 Canada

Pages: 170

Trim Size: 5.5 X 8.5 inches

Binding: Softcover

Illustrated: Yes

Backmatter: Appendix, Index

Publisher: Juice Gallery

2042 Big Oak Ave.

Chino Hills, Calif. 91709

Voice/Fax 909/597-0791

www.juicegallery.com

E-mail: jucbiz@aol.com