IRL'S Truscelli Team Racing to Sport Warner Bros. Studio Store Logo

Business Wire, March 26, 1999

COLORADO SPRINGS, Colo.--(BUSINESS WIRE)--March 26, 1999--Pep Boys Indy Racing League (IRL) team, Truscelli Team Racing and Warner Bros. Studio Stores have teamed up for the 1999 IRL season, spanning ten races including the Indianapolis 500 on May 30.

The Truscelli Team Racing's 1999 G Force/Aurora/Goodyear car, team uniforms and transport trailer will showcase the Warner Bros. Studio Store logo along with a featured Looney Tunes celebrity beginning with Speedy Gonzales at the Phoenix 200 on March 28, 1999, at Phoenix International Raceway.

Throughout the season, Warner Bros. Studio Stores will play host to Truscelli's Indy car and team drivers. Race fans will be given the opportunity to register to win race tickets and pit passes as well as meet Truscelli's top driver, Roberto Moreno, during scheduled appearances prior to races in selected cities.

Said Joe Truscelli, owner of Truscelli Team Racing: "The relationship we have developed with Warner Bros. Studio Stores is a win-win not only for our race team, but for the IRL as well. It is our hope that attention from this relationship will help bring more national attention to the Pep Boys Indy Racing League."

Added Jordan Sollitto, senior vice president, Promotions and Studio Stores Marketing, Warner Bros. Consumer Products: "More and more our Studio Stores are showcasing all kinds of entertainment, from movies and television to animation, sports and even auto racing. Our relationship with Truscelli Team Racing and the excitement of Indy racing is representative of this broader definition of entertainment that we are embracing."

Roberto Moreno began his racing career in 1974 with the Karting circuit at the age of 15 in Brazil. From winning the championship of the series in 1976, Moreno has competed in Formula 1, 2 and 3 racing as well as Formula 2000 and 3000, Formula Ford and the Formula Atlantic series. Since competing in the European Touring Car series in 1992-93, he has successfully driven in CART races.

Truscelli Team Racing is a professional Indy Racing League team located in Colorado Springs and homebased at the Pikes Peak International racetrack. Team owner Truscelli is assisted by a staff of over 20 racing professionals for the eleven-race 1999 Pep Boys Indy Racing League season.

In addition to having driven Indy cars himself in the American Indy Series, Truscelli and the members of the team bring a significant amount of marketing and racing experience to their sponsors and the league.

Warner Bros. Consumer Products, a Time Warner Entertainment Company L.P., is one of the leading and most diversified licensing and retail merchandising organizations, which includes a vast library of intellectual properties and the Warner Bros. Studio Stores.

With over 3,700 licensees, Warner Bros. Consumer Products licenses the rights to names, likenesses and logos for a variety of entertainment properties, categories, and Warner Bros. name icons that include Looney Tunes, Batman, Superman, Scooby-Doo, Wizard of Oz, and its many films and television series.

Warner Bros. Consumer Products includes Warner Bros. Studio Stores, Warner Bros. Worldwide Licensing, Worldwide Publishing, Warner Bros. Interactive Entertainment, Kids' WB! Music and WB Toys.