CBSA Announces IR Contract With Johnson and Associates

Business Wire, Nov 19, 1999

DENVER--(BUSINESS WIRE)--Nov. 19, 1999--

College Bound Student Alliance, Inc. (NASDAQ BB:GRAD), announced today that Johnson and Associates has entered into an agreement to provide investor relations assistance to the Company.

The Baltimore-based firm, Johnson and Associates (J&A), specializes in mass communications and investor relations for emerging growth companies. J&A will assist the Company with attaining greater visibility for the stock within the investment community by developing investor information and newsletters for a proprietary database of investment firms and analysts. Mark T. Johnson, CEO, founded J&A in 1997 after twelve years of Wall Street experience, including ten years as a registered representative. Most recently, J&A has assisted these NASDAQ Bulletin Board companies: CAOL, SYCD, TNAV, PAID, BNGL.

College Bound Student Alliance, Inc. specializes in assisting high school students to gain access to the college of their choice and helps in their efforts to obtain financial assistance or scholarships for their college education. CBSA clients have been offered over $170 million dollars in college placements over the last five years. CBSA, a leader in the $58 billion/year financial aid industry, has a reputation of reliability and credibility in the industry.

Except for the historical information presented herein, the matters set forth in this press release are forward looking statements within the meaning of the "safe-harbor" provision of the Private Securities Litigation reform Act of 1995. These forward-looking statements are subject to risks and uncertainties that may cause actual results to differ materially. These forward-looking statements speak only as of the date hereof. The Company disclaims any intent or obligation to update these forward-looking statements.