Snowball.com Networks Join the MSN Hotmail WebCourier Service Across Three Categories; E-Zines From ChickClick.com, IGN.com and PowerStudents.com to Reach Hotmail Users

Business Wire, Nov 30, 1999

SAN FRANCISCO--(BUSINESS WIRE)--Nov. 30, 1999--

Snowball.com, the leading online media company for the Internet Generation, announced today that Snowball.com's women-focused network, ChickClick, has become one of the anchor tenants to the MSN Hotmail Women's category.

In addition, Snowball.com's PowerStudents.com network has joined the Teens/Young Adult category, and IGN.com's entertainment- and games-focused newsletter will continue to be delivered under the Entertainment & Music category in Hotmail. MSN Hotmail is the world's largest web-based email service, with over 45 million users.

Hotmail users can subscribe to a free WebCourier service, and this agreement will now include delivery of news and information from ChickClick.com, IGN.com and PowerStudents.com directly to users' Hotmail Inboxes. IGN.com's e-zine currently reaches a growing list of 2.2 million Hotmail subscribers.

Together, Snowball.com's networks and affiliates attract over 4 million unique visitors per month (according to Media Metrix), making Snowball the largest provider of content to Generation i -- the 12-29 year olds who have grown up using the Internet. By being included in the Hotmail WebCourier service, Snowball.com's network visibility and traffic will continue to rise.

"We are extremely enthused to be providing women's, young adult and entertainment content to subscribers of the world's largest web-based email service. Our diversified, community-interest-focused content is a unique factor in allowing us to cross three key categories of Hotmail subscribers -- whatever their interests may be," said Mark Jung, President and CEO of Snowball.com.

About ChickClick.com

ChickClick.com was created in February 1998 as an outlet for hip, progressive women's sites to establish themselves as a unified advertising and editorial force. In addition to content, ChickClick.com is a full service network that provides young women with ChickMail (free e-mail), ChickPages (home pages), ChickLink (instant messaging), MyChickClick (personal start pages) and a suite of free services. ChickClick.com provides community, content and life tools for women and girls worldwide.

About IGN.com

IGN.com (www.ign.com) is the premier games and entertainment destination on the Internet today, publishing daily news, previews, reviews and features about movies, TV, science fiction, video games and PC games. IGN.com's content is generated by more than 25 editors based at its San Francisco headquarters, as well as, over 60 of the highest quality content affiliate websites such as TheForce.net, PC Gameworld, Coming Attractions by Corona, and Blue's News.

IGN.com brings humor, irreverence, and respected reporting to its millions of visitors every month. IGN.com was named "Best Entertainment Website" by Wired Magazine's 1999 Readers' Raves Awards. IGN.com is based in San Francisco, CA and is a property of Snowball.com (www.snowball.com).

About PowerStudents.com

PowerStudents.com, a Snowball.com network, is the No. 1 destination for anyone who wants to maximize their student experience. The site provides vital information and enriching communities to high school, college and career-seeking students. Updated daily, PowerStudents.com combines original content with an unprecedented alliance of over 25 leading independent Web sites.

About Snowball.com

Snowball.com is the leading online media company for Generation i -- the 12-29 year old demographic who has grown up using the Internet. The company is consistently ranked by Media Metrix as one of the largest consolidated properties on the Internet. Its networks include: ChickClick (www.chickclick.com), IGN.com (www.ign.com), InsideGuide.com (www.insideguide.com) and PowerStudents.com (www.powerstudents.com).

Snowball.com is a private company headquartered in San Francisco, Calif., with locations in New York and Los Angeles. For more information about current Snowball.com networks, or to learn more about the company, visit www.snowball.com.