iAutoparts.com Signs Advertising Agreement with 24/7 Media to Offer Consumers Easy Access to Online Auto Parts eStore

Business Wire, Sept 14, 1999

ROCHESTER, N.Y.--(BUSINESS WIRE)--Sept. 13, 1999--

Hahn Automotive Warehouse Inc. (Nasdaq:HAHN) today announced its www.iAutoparts.com (sm) site will be featured as the premier auto parts site on several of 24/7 Media's popular Internet Web sites -- www.mapquest.com, www.realcities.com and www.thatsracin.com.

iAutoParts.com will be featured on the front page of MapQuest and throughout the MapQuest Web site, one of the most popular driving enthusiast Web sites on the Internet. MapQuest reaches more than 3.2 million unique users a month and 5.3% of all Internet users.

In addition, iAutoparts.com will sponsor the Knight Ridder Real Cities, Auto and Driving category page and will advertise throughout the Knight Ridder "That's Racin" site, which is highly trafficked by auto racing fans around the world.

"Our relationship with 24/7 Media is strategic to our overall marketing mix," said Eli N. Futerman, president and CEO of Hahn Automotive Warehouse Inc. "It indicates the significance of our iAutoparts.com site, extends our reach and positions our eStore as the first choice for consumers shopping for auto parts on the Internet.

"We decided to integrate 24/7 Media's offerings into our long-range marketing plans to help make it easier for auto enthusiasts and other consumers to locate and buy from iAutoparts.com, the most extensive automotive parts inventory available online today."

Since launching iAutoparts.com on July 6, 1999, Hahn Automotive Warehouse Inc., the parent company of iAutoparts Inc., has experienced significant Web site traffic, with more than 1 million hits since July 6th. The iAutoparts.com site is the first online automotive parts eStore to be powered by the industry's leading CCI/Triad eCommerce solution featuring the ePartExpert(tm) electronic catalog technology, providing a fast, informative and convenient consumer shopping experience. The professional parts manufacturers have been accessing the in-store version of the CCI/Triad electronic catalog for more than 15 years.

"We believe iAutoparts.com is well positioned with 24/7 Media as the premier automotive parts eStore," said Scott Paternoster, national sales director, 24/7 Media. "Overall, the iAutoparts.com brand and positioning will be significantly enhanced by its relationship with 24/7 Media's auto-related Web sites. Using 24/7 Media's network reach of over 55.2% of the U.S. Web market can help iAutoparts.com pioneer the auto parts industry on the Internet."

The iAutoparts.com site features nationally branded automotive parts and maintenance items and is available 24 hours a day. The site guides users through a logical search to ensure accurate automotive part selection. ePartExpert provides technical tips, parts specifications and suggestions for related parts. iAutoparts.com offers more than 2 million nationally branded automotive hard parts and maintenance items in inventory. This represents $45 million in automotive parts, the largest inventory selection on-hand and available for immediate delivery worldwide.

To view the online eStore, go to: www.iautoparts.com, www.mapquest.com, www.realcities.com and www.thatsracin.com.

About Hahn Automotive Warehouse Inc.

Based in Rochester, N.Y., Hahn Automotive Warehouse Inc. is a distributor of automotive aftermarket products. The Company stocks more than 2 million aftermarket parts, as well as maintenance items, accessories and private label products from more than 250 manufacturers. Hahn distributes these products through a network of more than 1,100 independent jobbing stores, and 80 company-owned Advantage Auto Stores and now online via the iAutoparts.com site. The distribution network consists of 10 full-service distribution centers, four specialty distribution centers and nine direct distribution centers, located along the Eastern Seaboard and in the Midwest.

About CCI/Triad

CCI/Triad, a division of Cooperative Computing Inc. (CCI), has a more than 25-year history of leading the design, development and servicing of management information systems and solutions to the Automotive Aftermarket and Hardlines and Lumber industries. CCI/Triad's system offerings are enhanced by extensive information services featuring highly specialized database products and customer support and maintenance services. CCI/Triad was formed in February 1997 when Austin-based Cooperative Computing Inc., in conjunction with Hicks, Muse, Tate and Furst, a leading private investment firm based in Dallas, acquired Triad Systems Incorporated of Livermore, Calif. Headquartered in Austin, Texas, CCI/Triad also has operations in Denver, Colo.; Florence, Ala.; Livermore; Minneapolis, Minn.; Newton, N.J.; Raleigh, N.C.; San Antonio, Texas; and internationally in Canada, France, Ireland and the United Kingdom. CCI/Triad is led by Chairman and Chief Executive Officer Glenn E. Staats, Ph.D., the founder of Cooperative Computing. For more information about CCI/Triad, please visit www.cci-triad.com or call 512/328-2300.

About Knight Ridder

Knight Ridder New Media, a leader in interactive information, is located in San Jose, Calif., and maintains more than 45 Web sites in the Real Cities Network (www.realcities.com). Real Cities, one of the leading city networks on the Web today, consists of regional portals, city-resource sites and a variety of online services in classifieds, entertainment, shopping and news; search and archives.