REPEAT/ Avis Rent a Car Awards Advertising Account to McCann Erickson

Business Wire, Sept 8, 1999

GARDEN CITY, N.Y.--(BUSINESS WIRE)--Sept. 7, 1999--

Avis Rent A Car today announced it has awarded its $30 Million advertising account to McCann Erickson. Other agencies that made final presentations were Ammirati Puris Lintas and Lowe & Partners/SMS both New York based agencies.

Maria Miller, Senior Vice President, Marketing at Avis, said "all three finalists did an extraordinary job understanding our customers, company and employees in a very short time. McCann Erickson simply went the extra mile in terms of their strategic insight and creative approach. We are delighted to have them as our new partner."

Avis Rent A Car, Inc., with locations in the United States, Canada, Australia, New Zealand and the Latin American Caribbean region is one of the leading car rental companies in the world. Annually the company completes approximately 15 million rental transactions, with a fleet averaging approximately 200,000 vehicles, generating over $2.2 billion in revenue.

For corporate background information and recent news releases, please log onto the Avis Web site at www.avis.com or call Company News at 1-800-758-5804, access code #078975.

Pile and Company, the Boston-based management consulting firm, managed the review.