Appian Communications to be Featured at Red Herring's Exclusive Capital Matters Conference

Business Wire, Dec 4, 2000

Business/Technology Editors

BOXBOROUGH, Mass.--(BUSINESS WIRE)--Dec. 4, 2000

Appian Selected as One of Only Eight Optical Start-ups to Address

Industry Analysts, Government Officials, Investment Bankers and

Venture Capitalists

Appian Communications, the first to deliver the optical service edge intelligence and scalability to open the first mile to new service revenues, today announced that Appian CEO and Founder Mick Scully will present at "Capital Matters," Red Herring's prestigious conference being held in New York, Dec. 4-5. The exclusive invitation-only forum, produced by Red Herring Events, will focus on the wireless and optical networking industries for an audience of venture capitalists, investment bankers, industry analysts, portfolio managers, mutual fund managers and entrepreneurs. Appian, a privately held optical start-up funded by some of the telecommunications industry's leading venture capital and investment banking organizations, was one of a select group of eight optical start-ups invited to present at the conference, as a result of the early market acceptance of Appian's award-winning product suite.

"We are honored to be among the select group of premier start-ups included in this first Capital Matters conference, and view Red Herring's publications and events as pivotal forums for the issues that drive and grow our industry," noted Scully. His presentation will focus on Appian's award winning OSAP 4800, which effectively opens the optical network for business by solving the "first mile" bottleneck that currently separates corporate networks from the capacity of the optical core and metro portion of service provider networks. The OSAP 4800 enables providers and users to immediately provision bandwidth as needed, enabling users to cost-effectively meet dynamic traffic peaks, launch strategic outsourcing initiatives such as Application Service Provider (ASP) outsourcing, and expand their network services in concert with organizational and market-driven needs. Equally important, Appian's OSAP enables service providers to translate their direct customer access and the core network's rich bandwidth into substantial, competitive new services and profit streams.

The OSAP and AppianVista Service and Element Manager are currently in beta tests with five service providers, including and legacy and legacy-free carriers developing a broad array of application strategies.

Complete information on Red Herring Events' "Capital Matters" can be obtained by visiting http://www.redherring.com/events/capital_matters/program.html

About Red Herring Communications

Red Herring is an integrated media company that provides strategic technology business information to the leaders of technology driven businesses. Founded in 1993 to create and publish a national magazine, the company has evolved into the leading source of insider perspective on technology and business. Today, Red Herring Communications produces, distributes and broadcasts its unique blend of news, commentary, and analysis online, in print and through events. These media venues provide coverage of technology business news and events that is opinionated, predictive, and actionable. Red Herring Communications is privately held and based in San Francisco.

About Appian Communications

Appian Communications is the first to deliver the optical service edge solution service providers require for offering next generation, soft-tunable Ethernet services over today's existing network infrastructure. Appian's award-winning OSAP and AppianVista Service and Element Manager allow providers to replace their previously rigid, circuit-optimized first mile with a service intelligent solution that delivers multi-service flexibility and scale through a simple Ethernet "plug in the wall." Time to market is assured with the ability to deploy these services across today's widely deployed SONET/SDH and DWDM infrastructures. Appian is a high momentum company that has been recognized at SUPERCOMM 2000's SUPERQuest Awards, was named a "Red Hot Startup" by America's Network, and was named one of Telecommunications Magazine's "Hot Startups to Watch in 2000." Its management, development and delivery teams have helped drive the market leadership of respected telecom systems developers such as Lucent (NASDAQ:LU), Nortel (NYSE:NT) and Cisco Systems (NASDAQ:CSCO).

Appian Communications, the Appian Communications logo, Optical Services Activation Platform, OSAP, AppianVista and Optical Data Protection are trademarks and Intelligent Optical Edge is a service mark of Appian Communications, Inc.