GetPlugged.com Named Authorized Internet Infomediary for Sony Electronics

Business Wire, Dec 6, 2000

Business/Technology Editors

WESTLAKE VILLAGE, Calif.--(BUSINESS WIRE)--Dec. 6, 2000

GetPlugged.com -- a wholly owned subsidiary of KnowledgeLINK -- is the industry's premier marketing Web Site for specialty consumer electronics. GetPlugged.com is pleased to announce that they have been approved by Sony Electronics Inc. as an Authorized Internet Infomediary. Dedicated solely to marketing Sony home audio, video and digital imaging products, the Sony area of the GetPlugged site can be considered a "store within a site."

At GetPlugged's Sony site consumers will be able to view and search for Sony products by name, model number and product category. If a consumer wishes to audition or purchase any Sony product they are referred to their local Sony Authorized Dealer(s).

Sony will evaluate and authorize, on an individual basis, each of their retailers who wish to align themselves with GetPlugged.com.

At present time there are over 50 potential storefronts across the country representing an elite network of Sony dealers that are also GetPlugged.com affiliated partners.

These dealers represent some of the most highly regarded specialists in the country, such as: Myer Emco, Audio Video Systems, Now! Audio Video, Worldwide Stereo, Chelsea Audio Video, Harvey's, Hillcrest High Fidelity, Definitive Audio, ListenUp, Wilshire Home Entertainment, Paradyme Audio Video, to name a few.

"Sony is one of the most respected brand names in the world. We are proud of being recognized as a value-added partner for Sony," states Sunil Mehrotra, founder and Chairman of KnowledgeLINK, "This relationship, between Sony and GetPlugged.com, sets a new standard of providing the highest level of customer

service and care through the Web in conjunction with Sony's retailers."

Sony products marketed by Getplugged's site will include audio products such as televisions, CD players, audio/video receivers, portable stereos, and Hi Fidelity components; and video products like DVD players, satellite systems, VCRs, camcorders, and digital still cameras.

KnowledgeLINK is committed to delivering a unique, interactive retailing solution in association with its premier retailing partners, emphasizing education and customer service - both online and offline - and is poised to influence the future of "e-tailing" for the specialty audio/video marketplace. KnowledgeLINK invites you to visit their premier specialty Internet marketing site, www.GetPlugged.com.