JAKKS Pacific Inc. Signs Licensing Agreements With BMX Manufacturer Kink Inc

Business Wire, Feb 9, 2000

Business Editors &Retail Writers

MALIBU, Calif.--(BUSINESS WIRE)--Feb. 9, 2000

JAKKS Pacific Inc. (Nasdaq:JAKK) today announced that it has signed a licensing agreement with Kink Inc. under which it will design and manufacture, under its Road Champs(R) BXS brand, collectible miniature die-cast BMX bikes and vehicles, mini bike part accessories, bike sets and bikes with gear accessories that are replicas of Kink bikes. The product lines are expected to launch in the spring of 2000.

Kink Inc. has headquartered in Rochester, N.Y., and produces an assortment of high-end BMX bike parts and components -- from frames and handlebars to sprockets and axles -- that are specifically engineered to withstand the stresses and rigors of BMX competition.

All Kink's products are manufactured domestically, most of them in its hometown, and among motocross, freestyle and dirt-jumping enthusiasts, Kink products enjoy a made-in-the-USA reputation for quality and durability.

&uot;We are extremely pleased to welcome Kink to our family of BMX affiliates,&uot; said Jamie Wood, senior vice president of Road Champs/Remco(R). &uot;Kink is on the leading edge of the sport, and, with their commitment to innovation and imaginative marketing, they are an ideal partner in promoting our Road Champs(R) BXS line of products.&uot;

Additional information on Kink Inc. may be found at www.kinkbmx.com.

JAKKS Pacific is a multi-brand toy company that designs, develops, produces and markets toys and related products, including: action figures and accessories featuring licensed characters, principally from the World Wrestling Federation(R); Flying Colors(R) molded plastic activity sets, clay compound playsets and lunch boxes; Road Champs(R) die-cast collectible and toy vehicles and Remco(R) toy vehicles and role-play toys and accessories; Child Guidance(R) infant and preschool electronic toys, toy foam puzzle mats and blocks and activity sets and outdoor products; and fashion and mini dolls and related accessories.

&uot;Safe Harbor&uot; Statement under the Private Securities Litigation Reform Act of 1995: This news release contains forward-looking statements. Such statements reflect the current views of the company with respect to future events and are subject to certain risks, uncertainties and assumptions. Although the company believes that the expectations reflected in such forward-looking statements are reasonable, should one or more of these risks or uncertainties materialize, or should underlying assumptions prove incorrect, actual future results or events may vary materially from those described herein.