GoToWorld.com Launches in Australia; Global Communication Search Portal that Pays Its Members to Surf the Web Opens in Australia

Business Wire, Jan 18, 2000

Business Editors and High-Tech Writers

ORANGE, Calif.--(BUSINESS WIRE)--Jan. 18, 2000

Unique Australian Content Includes Universal Translator Capabilities

GoToWorld.com, the global communication super portal that pays its members to surf the Internet, Tuesday announced the launch of a unique version for the Australian audience.

The new site (www.gotoworldau.com) features many of the services and content of the original GoToWorld.com site, including its Get Paid to Surf and Chat programs and the ability to communicate with friends and businesses around the world with GoToWorld.com's Universal Translator(R) Technology.

In just months, GoToWorld.com has become the fastest growing Web portal in the world, thanks to its rich content and unique revenue-sharing arrangement. GoToWorld is able to pay its members because of an innovative advertising revenue sharing process. Advertising revenue is shared with users when they click on a pound sign at the upper right hand corner of the browser screen.

The sign activates or deactivates banner ads, allowing members to "make money" or "stop making money" anytime they like. Members are paid by check whenever their GoToWorld account exceeds a pre-set amount each month. By going to the Members Area, users can see their account balances or check the number of referrals credited to their referral group.

Advertisers are attracted to GoToWorld.com because of its ability to target consumer demographics. Unlike other browsers and portals, GoToWorld.com users are members who are encouraged to register their buying preferences. Most members do, since by doing so they make themselves more attractive to advertisers, thus increasing the site's ability to generate ad revenue and "browsing pay."

The process results in a pre-qualified audience to which sponsoring companies can present highly specialized and relevant messages.

With more than two million members, GoToWorld.com's strategy has put it on the list of Top Web Portals, according to PC Data, the leading independent Internet research firm.

"With the launch of GoToWorldAU.com, we are fulfilling our mission of bringing the world together," said Ian S. Simpson, chief executive officer and co-founder of LanguageForce, Inc., parent company of GoToWorld.com. "With sites in twelve countries and our Universal Translator(R) Technology, GoToWorld.com offers the entire Internet to the entire world without language barriers.

"In addition, our users get paid while they're surfing, chatting and instant messaging."

The free GoToWorld.com browser, which supercharges the Microsoft Internet Explorer Version 4 or 5, also gives members a full lineup of valuable free software, including:

     -- Universal Translator Messenger -- get paid to send instant
        messages to anyone, anywhere in twelve languages;
     -- Multi-Lingual Web Page Translator, providing simple
        translation in 12 major languages;
     -- Jukebox, for exploring the world's latest and greatest
        recording artists in .mp3 format;
     -- GoToWorld Radio, covering 350 radio stations worldwide;
     -- GoToWorld TV, for viewing TV stations around the world;
     -- GoToWorld Chat Room Plug-in, to chat with anyone, in any chat
        room (IRC), in more than 12 languages;
     -- Gatekeeper, an artificial agent which allows users to navigate
        without using a mouse;
     -- GoToWorld.com Language Translation Plug-ins, to translate
        e-mail, Web pages, chat and documents in twelve languages.
        Language Translation Plug-ins are currently available in
        English, Simple Chinese, Traditional Chinese, Japanese,
        French, Italian, Swedish, Norwegian, Danish, Portuguese,
        Spanish, and Russian.

In addition to original GoToWorld.com content and capabilities furnished by well-known providers Alfy, Ask Jeeves, Acuweather, Fax4Free, GoToWorldAU.com will feature Australian-only content catering to the Australian audience, with new services being added every day.

To download the free GoToWorldAU.com browser, simply visit www.gotoworldau.com.

About GoToWorld.com

GoToWorld.com is the fastest growing search portal in the world, thanks to its language translation capabilities, powerful meta search engine, rich content and unique revenue-sharing arrangement with its members.

GoToWorld.com members are paid by the hour while they are surfing the Web, chatting using the GoToWorld.com browser and Universal Translator Messenger(TM) and shopping at GoToWorld.com; in addition, each member earns a referral fee for each hour their referrals surf the Internet and chat. Members also earn a fee when their referral base shops.

The referral system extends for three levels, with no limit on the total number of referrals possible. GoToWorld.com is able to pay its members because advertising revenue is shared with users when they view banner ads. GoToWorld.com is owned by LanguageForce Inc., the inventors of the Universal Translator(R).

Its global communications super portal GoToWorld.com, powered by its proprietary Universal Translator(R) technology, expresses the corporate mission "One World -- One Language." Founded in 1996, the company is privately owned with headquarters at 1601 East Lincoln Avenue, in Orange. For further information, call 714/240-4856.