Business Services Industry
Time Warner Cable Chooses ReplayTV, Inc. for First Personal TV Trial; TWC Customers to Receive ReplayTV DVRs, Free ReplayTV Service
Business Wire, July 18, 2000
Business Editors/Entertainment Writers
NEW YORK and MOUNTAIN VIEW, Calif.--(BUSINESS WIRE)--July 18, 2000
Time Warner Cable and ReplayTV, Inc. today announced that select Time Warner Cable customers in Southern California will soon be provided with ReplayTV digital video recorders and the free ReplayTV Service as part of their cable service. The 6-month trial, which starts in August, will include a special ReplayZone, giving Time Warner Cable customers new and powerful ways to find and record the feature programming they want to view.
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"We believe the use of ReplayTV digital video recorders has great potential to increase pay-per-view revenues and the purchase of premium content services by providing our customers with more convenient ways to find and locate the movies they want for viewing on their own schedules," said Tom Feige, president, Los Angeles Division, Time Warner Communications.
With ReplayTV, viewers can pause, instant replay, rewind, quick-skip, frame advance and watch in slow motion their favorite sports events and TV shows. Using ReplayTV personal television technology with the free ReplayTV Service, viewers don't have to miss their favorite programs since ReplayTV automatically searches, finds and records them for anytime playback. Viewers can also create personal channels based on themes or shows. Every time viewers sit down to watch TV, the most current episodes of their favorite shows are available on ReplayTV.
"We believe the ReplayTV digital video recorder and the ReplayTV Service is a perfect fit with the extensive and diverse programming choices Time Warner Cable offers. We look forward to showcasing the benefits of ReplayTV to Time Warner Cable and its customers," said Kim LeMasters, chief executive offer of ReplayTV, Inc.
In the Zone
ReplayZones on the ReplayTV Service give viewers powerful new ways to find and record the TV shows and movies they want. With more and more content becoming available daily, ReplayZones enable networks to provide highlights of their offerings while allowing customers to organize and manage their viewing. The Time Warner Cable ReplayZone will categorize movies into 10 genres. Customers will be able to select a genre like "Comedy" and get a listing of all the comedy programming scheduled to appear on pay-per-view in the next seven days. The viewer can then easily indicate which programs should be recorded for later viewing at their convenience.
About ReplayTV, Inc.
ReplayTV, Inc., based in Mountain View, Calif., is the creator of ReplayTV, the original personal television service and the leading technology in digital video recorders. For more information, visit the ReplayTV website at http://www.replaytv.com or call toll free at 800-266-1301.
About Time Warner Cable
Time Warner Cable owns and manages the most advanced, best clustered cable television operations in the country, with 80 percent of its 12.6 million customers in systems serving 100,000 subscribers or more. It is a division of Time Warner Entertainment, L.P.
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