MP3 In the Car? As Easy as Plug & Play With AIWA Car Stereo Receivers; Every AIWA Car Stereo Unit Features a Front Panel Input for Portable Players

Business Wire, July 19, 2000

Business/Technology Editors

MAHWAH, N.J.--(BUSINESS WIRE)--July 19, 2000

Portable MP3 players make it easy to enjoy downloaded music virtually anywhere, with one glaring exception - the car.

Now, AIWA offers a simple solution - car stereo receivers that provide a quick, easy connection for portable digital audio players.

Every AIWA car stereo receiver - both CD and cassette - features a front panel input into which a portable MP3 player can be plugged to play digital music files through the car stereo system. With one simple connection everyone in the car can enjoy downloaded music. And, not incidentally, the safety issue of listening to a portable player using headphones is rendered moot. Using AIWA's auxiliary input couldn't be easier - all that's needed is a wire with a mini plug on each end; one end goes into the portable player's headphone jack, the other into the car stereo unit's auxiliary input, conveniently mounted on the front panel.

Besides MP3 players, portable CD, cassette and MiniDisc players can also be connected through the auxiliary input. That means that owners of AIWA CD receivers can enjoy their cassette collection using a personal cassette player, and owners of AIWA cassette receivers can easily connect a portable CD player.

AIWA car stereo receivers offer plenty of other unique features. Have a favorite radio program that comes on during that daily commute? Every AIWA car stereo CD and cassette receiver offers My Information, a feature that will automatically tune in that favorite program every day - even if a CD is playing or the unit is switched off.

Admire those steering wheel-mounted stereo controls on some cars? No need to buy a new car - AIWA offers a steering wheel remote with four of its car CD receivers and three of its cassette receivers. Just clip it onto the steering wheel for convenient control of volume and station tuning.

Ever find that when switching between CD and the tuner that the volume needs adjusting? AIWA's Source Level Adjustment, a new feature, makes it easy to match output levels among the tuner bands and CD or cassette so that the volume doesn't vary when switching from source to source.

And how about those finicky music buffs who, when listening at home, make a point of sitting equi-distant between the left and right speakers for the best stereo effect? That's just not possible in a car. But AIWA has the answer - Driver's Sound Stage Adjustment that at the push of a button adjusts front/rear fade and left/right balance for ideal stereo imaging at the driver's seat.

In addition to these features, AIWA car stereo receivers offer built-in high power amplifiers, detachable front panels, Smart Jog control for ease-of-use and a less cluttered front panel, dramatic cobalt blue illumination, and every CD receiver will play CD-R and CD-RW discs.

AIWA offers a full range of CD receivers carrying suggested retail prices from $170.00 to $350.00 and cassette receivers with suggested retail prices from $110.00 to $250.00.

In addition, there are two AIWA CD changers available, a six- and 10-disc model. The ADC-M65 is a six-disc changer with a slim design for installation flexibility and see-through disc window. It's also available as the ADC-FM65, which includes an RF modulator for routing the sound through the FM tuner as an alternative to hard-wiring the changer, plus a wired and wireless remote control. Suggested retail price for the ADC-M65 is $200 and for the ADC-FM65, $250.00.

AIWA's new 10-disc changer is the ADC-EX108, with the company's E.A.S.S. anti-shock system, CD text, and a see-through disc window. It has a suggested retail price of $270.00.

Headquartered in Mahwah, NJ, AIWA AMERICA, INC. is one of the world's leading manufacturers and marketers of audio, video, car stereo, and multimedia products. The company is a wholly owned subsidiary of AIWA CO., LTD., based in Tokyo, a $3 billion manufacturer and marketer of consumer and professional audio and video entertainment, computer, data storage, and communications products.