Start-up Specialist Dan Trajman Named CEO of iKNOWLEDGE

Business Wire, June 20, 2000

Business Editors

LEXINGTON, Mass.--(BUSINESS WIRE)--June 20, 2000

Brings track record as business builder to lead introduction of

new solution for delivering smart applications over the Internet

iKNOWLEDGE, creator of an integrated solution for the delivery of smart, interactive web-based applications, announced that Dan Trajman has been appointed President and CEO. The iKNOWLEDGE solution combines connectivity, management, creation and delivery into an integrated platform for the deployment of next-generation web applications.

Trajman brings more than 16 years of high-tech business experience and specializes in companies from early stage to positions in the public market. He is a founding partner of Levy Trajman Management Investment LLC, which invests in high-tech portfolio companies. At LTMI, Trajman focused on fast-growth, high-tech software companies located in the world's most active centers of technology and entrepreneurship in Boston, Europe and Israel. He is well known for his expertise in helping businesses to become new market, growth organizations - particularly in the interactive web applications arena.

"Dan Trajman's experience in driving the introduction of innovative products and services is critical to iKNOWLEDGE's growth in the U.S. market," said Arie Rosenfeld, Chairman of iKNOWLEDGE. "He has done it all - from securing funding, directing product development, and devising and executing marketing strategies from channel to direct corporate sales."

"This is an exciting time in iKNOWLEDGE's development to be joining the company," said Trajman. "Our integrated software platform is poised to be a significant enabler for content providers and developers as they seek to design and deploy high-impact, database driven applications - we call them `smart Web applications' - in less time and with less effort than previously possible. This in turn leverages the trends brought by broadband as well as reduces time to market. Major organizations use the iKNOWLEDGE solution to pilot advanced Web applications in areas such as online video libraries, electronic program guides, and interactive distance learning."

Trajman's career accomplishments include serving as:

-- CEO at CTI Squared, a Burlington, MA, provider of universal messaging
platforms.

-- Vice President of Marketing and Business Development at Lernout & Hauspie
Speech Products (NASD: LHSP), the first Belgian company listed on NASDAQ.
During his stewardship, he directed the transformation of L&H from a
technology-driven company to a marketing-driven business, taking the firm
through its initial and secondary public offerings, bringing the market
capitalization to nearly $700 million.

-- Director of Product Management and Marketing at Scitex America (NASD:SCIXF),
where he established the firm's product strategies and played key roles in
building the business from $37 million in annual revenues, through public
offerings, to more than $600 million in annual revenues.

Trajman received his MAUD degree from Harvard University and his B. Arch from the Technion, Israel Institute of Technology.

About iKnowledge

iKNOWLEDGE, Inc., Lexington, MA, is the leading provider of an integrated solution for the delivery of smart, interactive web-based applications The iKNOWLEDGE solution combines connectivity, management, creation and delivery into an integrated platform for the deployment of next-generation web applications including electronic programming guides, interactive learning and other dynamic applications. iKNOWLEDGE believes in putting the power of pervasive content directly in the hands of users, so that the right content is available in the right place at the right time to meet e-customer needs. iKNOWLEDGE products are used by businesses in media, entertainment, electronic learning, as well as in supporting applications in e-commerce and other content-driven businesses processes.

Enabling intelligent user experiences and intuitive management and administration applications, the iKNOWLEDGE iNEXT software suite includes three modules: iNEXT Manager & Administration Tools that put digital content at the user's fingertips; iNEXT Studio & iRESOURCE for creating media-rich, interactive Web applications in ActiveX, Java and HTML; and iNEXT Web & Application Server for deploying applications over intranets, the Internet, CD-ROM's or kiosks.