3DO and UBUBU Announce Debut of Might and Magic Planet; For Next Generation Desktop Users, Might and Magic's The Only Game In Town

Business Wire, June 27, 2000

Business Editors, High-Tech/Entertaiment Writers

REDWOOD CITY, Calif.--(BUSINESS WIRE)--June 27, 2000

The 3DO Company (Nasdaq:THDO) today announced its partnership with UBUBU, Inc., the leading developer of 3D desktop technology, to instantly put the world of Might and Magic(R) within the grasp of millions of Internet users. The first and only game-related planet to appear as part of UBUBU's next generation Web and PC interface, Might and Magic offers consumers a dedicated link to realms of fantasy and wonder.

Although many prominent businesses such as Amazon.com, Marvel Entertainment, USA Networks, BBC America, Food.com, and the World Wrestling Federation (WWF) are featured in UBUBU's products, The 3DO Company is the first publisher of interactive entertainment to partner with the corporation. Via this arrangement, both 3DO and UBUBU hope to bring consumers' imaginations one step closer to reality through a combination of revolutionary technology and good old fashioned storytelling ability.

The Might and Magic brand, created by Jon Van Caneghem in 1984, includes the best-selling Might and Magic role-playing games, the Heroes of Might and Magic(R) strategy games, the Warriors of Might and Magic(TM) action games, and the upcoming Internet-compatible Legends of Might and Magic(TM) game. To date, well over four million units have been sold worldwide in the Might and Magic universe, and the games have been translated into more than 12 languages.

By downloading UBUBU's proprietary technology, PC owners gain access to a fully customizable software package that boasts a user-friendly and intuitive approach to navigation and orientation through a creative, fun alternative to text and folder-based interfaces. Users can create planets, populate them with objects, website links, files, applications, or any additional manner of items and then share and trade them with friends. Several themed planets are currently available for download, including Might and Magic, WWF, Animal World, Marvel, Sci Fi, and Outdoor Adventure amongst others.

"The UBUBU Universe represents the next evolution of the traditional desktop and we're pleased to be able to ensure that users of this service will never be more than a click away from adventure and excitement" said Trip Hawkins, chairman and CEO of The 3DO Company. "I'm certain that Might and Magic will captivate and enthrall a entirely new audience as a result of our partnership."

The 3DO Company, headquartered in Redwood City, Calif., develops, publishes and distributes interactive entertainment software for personal computers, the Internet and advanced entertainment systems such as the PlayStation 2 computer entertainment system, the PlayStation(R) game console, the Nintendo(R) 64 game system, and Game Boy(R) Color. 3DO markets and publishes its products worldwide under multiple brand names including Army Men(R), World Destruction League(TM), Heroes(TM), High Heat Baseball(TM), Might and Magic and Vegas Games(R). More information about 3DO's products can be found on the Internet at www.3do.com .

This release contains forward-looking statements, which are subject to risks and uncertainties. Potential risks and uncertainties include, without limitation, the Company's ability to develop and ship future products, market demand and acceptance for the Company's current and future software products, and the consequences of competitive factors in the marketplace. Further information on potential factors which could affect these forward looking statements and the Company's financial results are included in the Company's filings with the Securities and Exchange Commission, including the Company's Annual Report on Form 10-K for the Fiscal year ended March 31, 1999 and the Company's Reports on Form 10-Q for the Fiscal quarters ended September 30, 1999 and December 31, 1999.

3DO, Army Men, Heroes, Heroes of Might and Magic, High Heat Baseball, Legends of Might and Magic, Might and Magic, Warriors of Might and Magic, World Destruction League, Vegas Games and their respective logos, are trademarks and/or service marks of The 3DO Company in the U.S. and other countries.

PlayStation and the PlayStation logos are registered trademarks of Sony Computer Entertainment Inc.

Nintendo and Nintendo 64 are registered trademarks of Nintendo of America Inc. and (c)1996 Nintendo of America Inc. Game Boy and Game Boy Color are registered trademarks of Nintendo of America Inc. (c)1989, 1998 Nintendo of America Inc.

All other trademarks and tradenames belong to their respective owners.