Business Services Industry
Go2 Appoints Vice President of Wireless Business Development
Business Wire, March 27, 2000
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IRVINE, Calif.--(BUSINESS WIRE)--March 23, 2000
Go2 Systems Inc., the originator of Go2(TM), the first global locator and addressing system designed for the Internet and wireless devices, Thursday announced the appointment of Brad Schorer as vice president of wireless business development.
Schorer will be responsible for building Go2's wireless user interface as well as negotiating strategic wireless content partnerships.
Schorer comes from Sprint Corp. where he was a director of new business development for Sprint PCS. While at Sprint, he successfully negotiated strategic partnerships to enable e-commerce through the company's Wireless Web, closing deals with Amazon, Ameritrade and e-Compare to offer the first wireless commerce applications available to U.S. customers over a wireless phone.
"Brad's extensive wireless expertise and negotiation skills will further advance Go2's leadership position in delivering wireless location-based products and services," said Go2 founder and president, Lee Hancock.
"His market knowledge and ability to connect Go2's powerful technology and brand to prominent wireless content providers will expand availability of our comprehensive and compelling location information over the wireless Web."
Before joining Sprint, Schorer recovered costs for government clients, developed new business and negotiated EPA contracts for IT giant DynCorp in Alexandria, Va. He has a master's degree in environmental management from Johns Hopkins University and a master's degree in business administration from the University of Michigan.
About Go2 Systems Inc.
Go2 Systems, a privately held company based in Irvine, is the originator of Go2(TM), the first global addressing and locator system designed for the Internet and wireless devices. Go2 is the only wireless location directory available from the home page of Sprint PCS Wireless Web portal, and functions as a wireless Internet search engine for real-world locations.
Go2's patented system facilitates physical navigation and commerce by allowing users to conveniently find the closest products and services wherever they are -- driving users to more than 15 million real-world businesses across the United States.
Established in 1995, Go2 has a strategic relationship with Sprint PCS (NYSE: PCS). Customers include major retailers such as Diedrich Coffee Inc. (Nasdaq: DDRX), Johnny Rockets and Jiffy Lube of Southern California. Technology alliances include ESRI, VoltDelta (NYSE: VOL), Integrated Data Communications and SignalSoft.
Go2's advanced location technology is designed to interface with all wireless applications, including carrier, pager and voice platforms. For more information, visit http://www.Go2online.com or any of the hundreds of topic-specific Go2 Web sites in the "Go2topic.com" format.
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