Uproar Elects Viacom Deputy Chairman Thomas E. Dooley to Board of Directors; Entertainment Veteran Joins Prominent Members of Internet, Media Industries

Business Wire, March 29, 2000

Business/Technology Editors

NEW YORK--(BUSINESS WIRE)--March 29, 2000

Uproar Inc. (Nasdaq: UPRO), an online entertainment company, announced today the election of Thomas E. Dooley, Deputy Chairman and Executive Vice President of Viacom Inc., to Uproar's Board of Directors.

Kenneth Cron, Chairman and Chief Executive Officer of Uproar, said, "We are extremely pleased to have Tom Dooley join our Board of Directors. He brings with him valuable experience, having helped build and manage Viacom, which is a leading global entertainment company. In addition, Tom's financial and operational expertise, including the vital area of shareholder communications, will benefit Uproar as we continue to grow our business as a company newly public in the U.S."

In addition to being a member of Viacom's Board of Directors, Dooley's responsibilities at Viacom currently encompass Finance; Investor Relations; Corporate Development and Business Planning, including mergers, acquisitions and new business development; and Corporate Relations. During Dooley's 20-year tenure with Viacom he has held a variety of positions, including Executive Vice President, Finance; Vice President - Finance and Treasurer; and also served as President of Viacom's Interactive Television Division. Dooley received a B.S. from St. John's University and an M.B.A. from the New York University Graduate School of Business.

Uproar Board members whom Dooley joins include Esther Dyson, Chairman of Edventure Holdings; Catherine V. Mackay, President of Pearson Television Enterprises; James J. Geddes, Jr., Senior Managing Director of Trans Cosmos USA, Inc.; Thompson B. Barnhardt, President of BiznewPolska.pl; Kenneth Cron, Uproar Chairman and Chief Executive Officer; Christopher R. Hassett, President and Chief Operating Officer and Michael K. Simon, Chief Financial Officer.

Headquartered in NY, Uproar Inc. is a leading online entertainment company that produces uproar.com, a Web site offering games and game shows for prizes. In December 1999, Uproar had 5.2 million registered users and 3.6 million unique users. According to Media Metrix, a leading Internet audience measurement service, Uproar's users in the United States in December 1999 spent an average of 17.1 minutes per usage day on Uproar sites and uproar.com was ranked as the fifth stickiest network of Web sites on the Internet. In addition, Uproar was ranked among the five stickiest networks in each month during 1999. With offices in San Francisco, London and Budapest, Uproar is publicly traded on both the Nasdaq National Market system and the European Association of Securities Dealers' Automated Quotation system.

This press release contains forward-looking statements. Such statements are subject to certain risks and uncertainties and actual results could differ materially from those expressed in any of the forward-looking statements.