AdForce Signs Exclusive Agreements With Two Online Communities; AdForce's Ad Management and Delivery Solution Chosen by Christianity.com and Caldera Systems

Business Wire, Nov 1, 2000

Business/High-Tech Editors

CUPERTINO, Calif.--(BUSINESS WIRE)--Nov. 1, 2000

AdForce Inc., a wholly-owned subsidiary of CMGion, and a leading online provider of centralized, outsourced ad management and delivery services, today announced that it will serve, target and track online banner advertising for two online communities.

With start-up backing from Sequoia Capital, CBN, and Comdisco -- and a vast array of products and services -- Christianity.com seeks to become the definitive online Christian network. Christianity.com is a full-service network to the international Christian community -- Catholic, Protestant, Orthodox, and Messianic Jew -- currently the largest and most underdeveloped demographic online, aimed at a market of 87 million users worldwide.

Caldera Systems Inc. (Nasdaq:CALD), is based in Orem, Utah, and is a leader in providing Linux(R)-based business solutions through its award-winning OpenLinux(TM)line of products and services. Caldera Systems' online Linux community reaches 2 million browsers per month.

AdForce's central server-based advertising solution will supply Christianity.com and CalderaSystem.com a reliable, cost-effective way to manage the highly targeted advertising opportunities offered by these online communities. Under the terms of the agreements, AdForce is the exclusive provider of ad management and delivery services for the two online communities.

About Christianity.com (www.christianity.com)

Officially launched Aug. 1, Christianity.com is an online network for the Christian community -- individuals, churches, and organizations -- with an unprecedented array of software services and tools to equip each individual or corporate user to efficiently and effectively build and maintain an advantageous Web presence. The network application service provider (ASP) includes Web site development and management, which enables site building through design templates, content creation, syndication, Internet access, Web-based email, eMarketing, eFundraising, eCommerce, personalized directory, shopping bot, distance education, and more.

About Caldera Systems Inc. (www.calderasystems.com)

Caldera Systems, Inc. (Nasdaq:CALD) is a "Linux for Business" technology leader in developing and marketing successful Linux-based business solutions, including its award-winning OpenLinux, NetWare for Linux, Linux technical training, certification and support -- with free 30-day phone support and on-site consulting. Caldera OpenLearning Providers offer exceptional distribution-neutral Linux training and certification based on Linux Professional Institute (LPI(TM)) certification standards. Caldera Systems supports the open source community and is a leader in, and advocate of Linux Standard Base (LSB(TM)) and LPI(TM).

Caldera, Inc. was co-founded in 1994 by Ransom Love. Caldera Systems, Inc. was founded by Ransom Love in 1998 to develop Linux-based business solutions. Based in Orem, UT, Caldera Systems has offices and 1000 resellers worldwide. For more information, see www.calderasystems.com or in the US call 888-GO-Linux (888-465-4689).

About AdForce (www.adforce.com)

AdForce Inc., a wholly-owned subsidiary of CMGion, is "The Force in Digital Marketing"(TM) and a leading provider of centralized online advertising services, enabling publishers, rep firms and advertisers to leverage the unique advantages of the Internet as the first fully interactive medium. Deploying advanced scalable technology and backed by robust data centers, the AdForce service delivers billions of impressions monthly for some of the Internet's most prominent advertisers. AdForce provides a comprehensive suite of products, which allow advertisers and publishers to target, deliver, measure and analyze Internet advertising programs for the best results. AdForce has offices in Cupertino, CA, Costa Mesa, CA, New York, NY, Europe and Hong Kong. For additional information see http://www.adforce.com

Caldera is a registered trademark of Caldera Systems, Inc. All other products, services, companies, events and publications are trademarks, registered trademarks or servicemarks of their respective owners in the U.S. and/or other countries.

LINUX is a registered trademark of Linus Torvalds.

AdForce, the AdForce logo and Force in Digital Marketing are trademarks of AdForce Inc. All other products and services mentioned may be trademarks or service marks of their respective owners.