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Sensaura Jamma Launched; MP3 Playback Moves to the Next Dimension; Headphone Listening Greatly Improved

Business Wire, Nov 14, 2000

Business Editors/High-Tech Writers

COMDEX Fall 2000

LAS VEGAS--(BUSINESS WIRE)--Nov. 14, 2000

The availability of Sensaura Jamma(TM), a stereo enhancement software program for PC music listening, was today made available by Sensaura(R), largest individual supplier of 3D-audio software to the PC industry, with over 30 million users.

The innovative Jamma product utilises existing Sensaura technology, as well as incorporating many new features, and is set to revolutionise music listening on PCs. Jamma widens the stereo field, immersing the listener in a cleaner, richer sound experience, significantly improving the quality of MP3 files.

The software offers an eye-catching user-friendly interface, which has been designed in the shape of an ear.

"With Jamma, we have strengthened our already commanding product line. The move into digital audio playback and streaming markets is very exciting for us. We look forward to complementing our lead in the 3D games audio market by becoming the de facto digital music enhancement technology", commented Barnaby Wheller, Software Sales Manager.

The program is initially available for the Nullsoft Winamp audio player, estimated to be used by over 70 million people world-wide.

Other software PC audio players will be supported soon.

Jamma will also be available on portable MP3 players in the near future.

The product is available for US$19.99 as a software download from the Sensaura website: www.sensaura.com/jamma.

Visit Sensaura at the following locations at COMDEX FALL 2000:

UK Pavilion, Sands Convention Center, stand number 226A. ESS

Suite, Las Vegas Hilton Hotel Intel Pentium 4 Pavilion, Las Vegas

Convention Center.

Notes to Editors:

-- An evaluation / review version of the Sensaura Jamma plugin is available on
request for product reviewers and journalists.

-- Sensaura, the Sensaura double crescent logo, Sensaura3D, Sensaura
MultiDrive, Sensaura MacroFX, Sensaura EnvironmentFX, Sensaura ZoomFX and
Sensaura Virtual Ear are all trademarks and/or registered trademarks of
Sensaura Ltd. or Central Research Laboratories Ltd.

-- Microsoft, Directsound3D and DirectX are registered trademarks of the
Microsoft Corporation.

-- WinAmp is a trademark of Nullsoft, Inc.

-- All other brands and names are the property of their respective owners.

-- Sensaura Limited is a Scipher Company.

About Sensaura

Based in the United Kingdom with its parent company, Scipher plc, Sensaura Ltd. is at the forefront of audio research both in the PC and the consumer electronics markets. Presently holding technology licensing agreements with vendors such as Yamaha, ESS Technology, ADI and Crystal Cirrus Logic, Sensaura's technology licensees control over 80% of the PC audio chip market world-wide. In addition to Sensaura 3D Positional Audio, the company has developed other technologies, most notably Sensaura Virtual Surround Technology. The Sensaura portfolio of intellectual property has an increasing number of world-wide patent filings. Although now an independent organisation, Sensaura Ltd. retains strong links with Central Research Laboratories, EMI's former research centre, of which it was previously a business unit. More information about Scipher plc. can be found on the World Wide Web at www.scipher.com.

About AOL's Nullsoft Winamp

Launched in January 1998, Winamp is the world's leading high-fidelity audio player, giving millions the ability to listen to digitally downloaded music. Winamp supports MP3, CD, Audiosoft, Mjuice, MOD, WAV and other audio formats, custom appearances, called skins, and audio visualization and audio effect plug-ins. The Winamp (www.winamp.com) and SHOUTcast (www.shoutcast.com) brands and services were acquired by America Online, Inc. in May 1999, and merged with Spinner.com. All three brands reside in San Francisco's Audio Alley and are an integral part of AOL's Interactive Properties Group.

COPYRIGHT 2000 Business Wire
COPYRIGHT 2008 Gale, Cengage Learning
 

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