adam.com Teams with Brooks/Cole Publishing to Distribute adam online anatomy

Business Wire, Nov 9, 2000

Business Editors

ATLANTA--(BUSINESS WIRE)--Nov. 9, 2000

adam.com, Inc. (NASDAQ: ADAM), a leading originator and integrator of health information, today announced a new alliance with Brooks/Cole, a leading science textbook publisher for higher education. Under the agreement, Brooks/Cole will link adam online anatomy (AOA) to biology and anatomy & physiology texts, helping educators reinforce learning with state-of-the-art, interactive content.

In addition, Brooks/Cole will place AOA demos on selected web sites, as well as distribute adam.com's award-winning CD-ROM titles.

"We're confident adam online anatomy will deliver added value to Brooks/Cole's popular biology publications," said Richard Hinrichs, adam.com's Director of eLearning. "Students in health sciences and pre-med programs everywhere will benefit from content that is AOA-energized."

Brooks/Cole will offer professors and their students 24/7 online access to web-enabled AOA content. That means, in both traditional classroom and distance learning settings, educators can supplement instruction with AOA's lifelike, fully dissectible content.

"We're pleased to be working with adam.com to deliver the most innovative interactive content in the world to a diverse audience of educators," said Susan Badger, President and CEO of the Wadsworth Group, parent of Brooks/Cole Publishing. "Now with anytime access to adam online anatomy's interactive tools, professors and students who rely on Brooks/Cole have remarkable new ways to explore human anatomy."

adam online anatomy v1.0 is a digital database of more than 20,000 anatomical structures within fully dissectible male and female bodies. AOA is web-enabled and offers a full complement of interactive tools for online exploration of human anatomy.

About adam.com

For more than a decade, adam.com (NASDAQ: ADAM) has been at the forefront of developing the world's most interactive and engaging health and medical information. Today, through partnerships with companies including Yahoo!, WebMD, Merck-Medco, the National Library of Medicine, and Pearson PLC, adam.com has quickly become the leading creator and distributor of online health and medical content to millions of consumers, professionals and students around the world. adam.com's proprietary content library features a medical encyclopedia covering 4,000 diseases and conditions, 40,000 medical illustrations, health education presentations, 3-D image models, virtual "fly-thrus" of the human body, Internet-ready, broadcast-quality animations, and topic-specific health centers.

About Brooks/Cole Publishing

Brooks/Cole Publishing is a division of the Wadsworth Group and parent Thomson Learning. Brooks/Cole is a leading provider of teaching and learning solutions for higher education science, mathematics, and statistics courses. Brooks/Cole publishes under the imprints of Brooks/Cole, Duxbury, and Wadsworth.

Forward-Looking Statements

Except for historical information, all of the statements, expectations and assumptions contained in this press release are forward-looking statements. These statements involve a number of risks and uncertainties that could cause actual results, performance or developments to differ materially. Factors that could affect the company's actual results, performance or developments include general economic conditions, development of the Internet as a source of health information, pricing actions taken by competitors, demand for the company's health information, regulatory changes, and other laws that impact how the company conducts its business.

Note to Editors: adam.com is a trademark of adam.com. All other products mentioned are trademarks or registered trademarks of their respective companies.