Business Services Industry

NetRadio Names Akamai Its Exclusive Streaming Delivery Provider

Business Wire, Oct 11, 2000

Business/Technology Editors

CAMBRIDGE, Mass.--(BUSINESS WIRE)--Oct. 11, 2000

Akamai's streaming platform to deliver NetRadio's 100 channels of

live music content to a global audience

Akamai Technologies, Inc., (NASDAQ: AKAM), the foremost provider of global, high-performance services for the delivery of Internet content, streaming media, and applications, today announced a streaming relationship with NetRadio Corporation (NASDAQ: NETR), a leading online distributor of originally programmed audio entertainment, by which NetRadio will exclusively utilize Akamai's streaming platform to deliver its live music content with enhanced quality and reliability to listeners worldwide.

A leading Internet-only streaming audio Web site that has topped the Arbitron InfoStream Webcast Ratings charts, NetRadio connects with music enthusiasts through 15 interactive music communities ranging from jazz, modern rock and new age to vintage rock, country and classical. With over 15,000,000 audio requests from approximately 3.3 million unique guests per month, NetRadio requires the most advanced network infrastructure available. Through the use of Akamai's FreeFlow(SM) Streaming service coupled with Akamai's broad network reach and real-time reporting capabilities, NetRadio.com is poised to deliver, measure and report incredible quality to each and every user whether they tune in from the U.S., Europe or Asia.

"We chose Akamai as our streaming provider for its ability to handle the delivery of our massive streaming requirements without any downtime," said Rick Hailey, chief technology officer for NetRadio. "We realized that Akamai is the only streaming provider that can meet our high quality standards and decided to deliver all of our streaming content across its network. We are confident that Akamai is going to be a key to our continued success."

"A recognized leader in the online music industry, NetRadio is a very exciting customer for Akamai and we're delighted by its selection of our services," said Paul Campbell, vice president of media and entertainment services for Akamai. "With more and more consumers logging on to access popular content from NetRadio.com, Akamai is committed to ensuring its end users receive unforgettable broadband-quality music experiences."

Akamai's FreeFlow Streaming service is built upon the Company's EdgeAdvantage(SM) platform that uses sophisticated algorithms to monitor the Internet on a real-time basis, understand the location of the requesting user, and make intelligent decisions about the best and most efficient Akamai edge server from which to deliver content to the end user. The FreeFlow Streaming service incorporates Akamai's proprietary SteadyStream(SM) technology that sends multiple copies of the same stream to the edges of the Internet and then recombines the streams into the original high-quality format.

About NetRadio

NetRadio Corporation is a media company that is the leading online distributor of originally programmed audio entertainment. Through its premier Website, NetRadio.com, the company leverages the attributes of traditional radio, publishing and direct marketing with the connectivity and interactivity of the Internet. Approximately 3.3 million unique Guests visit several times per month to enjoy NetRadio.com's more than 100 channels of music and information on demand, 24 hours a day, seven days a week. NetRadio Corporation is headquartered in Minneapolis, Minnesota. NetRadio.com is a registered trademark of NetRadio Corporation.

About Akamai

Akamai is the foremost provider of global, high-performance services for the delivery of Internet content, streaming media, and applications, serving over 2,100 customers. Akamai has the broadest deployment of servers for content, streaming media, and applications delivery with more than 4,200 servers in 50 countries directly connected to 225 different telecommunications networks.

Akamai Statement Under the Private Securities Litigation Reform Act

The release contains information about future expectations, plans and prospects of Akamai's management that constitute forward-looking statements for purposes of the safe harbor provisions under The Private Securities Litigation Reform Act of 1995. Actual results may differ materially from those indicated by these forward-looking statements as a result of various important factors including, but not limited to, the dependence on Akamai's Internet content delivery service, a failure of its network infrastructure, the complexity of its service and the networks on which the service is deployed, the failure to obtain access to transmission capacity and other factors that are discussed in the Company's Annual Report on Form 10-K and other documents periodically filed with the SEC.

COPYRIGHT 2000 Business Wire
COPYRIGHT 2008 Gale, Cengage Learning
 

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