Traffic.com Names Larry Miller Director of Internet Sales; Brings Expertise to Optimize Company's Web Development and Sales

Business Wire, Oct 13, 2000

Business Editors/Hi-Tech Writers

WAYNE, Pa.--(BUSINESS WIRE)--Oct. 13, 2000

Traffic.com, a leading provider of traffic and logistics information services, has named Larry Miller its Director of Internet Sales. Mr. Miller brings to Traffic.com 15 years of media and sales experience, having spent the last decade in the interactive and magazine publishing arenas. He will help initiate and implement the company's Internet strategy, as well as develop and manage a dedicated sales team.

Previously, Mr. Miller was an Account Manager for AllAdvantage.com. Prior to joining AllAdvantage.com, Mr. Miller was the Eastern Advertising Director for Performing Arts Network, Advertising Director for Playbill Online, and Sales Development Manager for Premiere Magazine. Previously, Mr. Miller was Senior Account Supervisor for American Express Publishing's Travel & Leisure Magazine, as well as Regional Account Manager for several Family Media publications, including World Tennis and Discover magazines. He began his career in media at D'Arcy MacManus Masius Worldwide and NW Ayer.

Mr. Miller is a graduate of the University of Vermont, where he earned a Bachelor of Science degree in Business Administration.

About Traffic.com:

Based in Wayne, PA, Traffic.com is a privately held company whose investors include Internet Capital Group (NASDAQ: ICGE), an Internet holding company actively engaged in business-to-business e-commerce through a network of partner companies; TL Ventures, which focuses on information technology, communications and healthcare companies; Bessemer Venture Partners, which provides investment and assistance in building innovative high-growth companies; and Pennsylvania Early Stage Partners, a venture fund affiliated with Safeguard Scientifics, Inc. (NYSE: SFE), a holding company focused on Internet-related businesses.