Freshwater Software Joins MSP Association, Defining Standards for Management Service Provider Sector

Business Wire, Oct 5, 2000

Business Editors & High-Tech Writers

BOULDER, Colo.--(BUSINESS WIRE)--Oct. 5, 2000

Freshwater Software Inc., the leading provider of comprehensive Internet growth solutions for eBusiness, today announced that it has joined the MSP Association, an international consortium of companies that was formed to define, shape and promote the emerging Management Service Provider sector.

The Massachusetts-based MSP Association, launched in June at PC Expo in New York, will define and promote the management service provider industry by providing a forum for discussion of industry issues, creating market education programs, sponsoring industry research and defining standards and best practices.

On April 3, 2000, Freshwater announced the availability of its premier managed service, Global SiteReliance, marking the company's entrance as a managed service provider. Global SiteReliance is based on more than four years of award-winning software and services, and direct experience and feedback from Freshwater's eBusiness customers. Intel Online Services and ePresence are among Freshwater's initial Global SiteReliance customers.

"The formation of the MSP Association will enable Freshwater to join forces with other leading MSPs," said Donna Auguste, president and chief executive officer of Freshwater Software. "Working collaboratively with MSPs such as Intel Online Services, Freshwater is able to provide these companies with the managed services software they need to offer their customers, enabling both parties and their eBusiness customers to grow quickly."

MSP companies deliver information technology (IT) infrastructure management services over a network to multiple customers on a subscription basis. MSPs operate similarly to Application Service Providers (ASPs) in that they deliver services via a network that are billed to their clients. Unlike ASPs, which deliver business applications to end users, MSPs deliver system management services, such as resource monitoring and reporting, to IT departments and other customers who manage their own technology assets.

About the MSP Association

Founded in June 2000, the MSP Association, Inc. is a consortium of companies that together will define and promote the emerging Management Service Provider sector. Founding members are 2ndWave, Inc.; Candle Corporation; Entuity, Inc.; HP OpenView (NYSE:HWP); InteQ Corporation; iSharp; Luminate; Manage.Com; ManageIT; McAfee.com (Nasdaq:MCAF); NCMX, Inc.; Nuclio Corporation; SilverBack Technologies, Inc.; SiteLite, Inc.; siteROCK Corporation; Storability, Inc; TriActive, Inc.; and UP 7/24.

Information on the MSP Association is available on the Web at www.mspassociation.org; from Association headquarters at 401 Edgewater Place, Suite 500, Wakefield, MA 01880; Tel: 781/876-8830; or by sending email to info@mspassociation.org.

About Freshwater

Freshwater Software Inc. provides comprehensive, global eBusiness environment monitoring and management solutions to enable eBusiness growth. Freshwater's solutions ensure that eBusinesses are available 24x7 and that they deliver a superior online experience for end users. Freshwater's product line includes Global SiteReliance for complete managed services, SiteScope for internal monitoring, and Global SiteSeer for external monitoring. Customers include AltaVista (a CMGI company), barnesandnoble.com (Nasdaq:BNBN), CNET (Nasdaq:CNET), Intel Online Services (an Intel Corp. company), Merrill Lynch (NYSE:MER) and GO.com (a Walt Disney Internet Group company). Founded in 1996 and headquartered in Boulder, Colo., Freshwater Software is a privately held company with venture capital support from Mayfield Fund and Mohr, Davidow Ventures.

Visit www.freshwater.com or call 303/443-2266 for more information.