Unica Appoints IBM Executive, John Landry, to Board of Directors; 25-Year Software Innovator to Help Guide Company's Business Development Strategy

Business Wire, Sept 18, 2000

Business/Technology Editors

LINCOLN, Mass.--(BUSINESS WIRE)--Sept. 18, 2000

Unica Corporation, the leading provider of analytical CRM and marketing automation solutions, today announced the appointment of technology and business innovator, John Landry, to its board of directors.

Landry brings extensive experience as both a technologist and business strategist to Unica. During the course of his career, he has been chief technology officer for Lotus Development, Dun & Bradstreet, Cullinet Software, and McCormack & Dodge. He currently serves as vice president of technology strategy at IBM, focusing on the company's e-business initiatives, and until its recent acquisition by Palm, was chairman of the leading Internet calendaring and scheduling service, AnyDay.com (Cambridge, MA). Previously, Landry was chairman of the interactive-advertising company, Narrative Communications, until its acquisition last year by Excite/At Home.

The founder of Strategic Technology Partners, an e-business strategy consulting firm, Landry has helped many companies evolve and evaluate new Internet-based business models. Landry also founded Mainstone Capital, an early stage angel investment fund. He serves on the boards of several of its investments, including the public companies Interliant (INIT), GIGA Information Group (GIGX), MCK Communications (MCKC), Lante (LNTE), and Cidera (CIDR), and a number of emerging private firms.

"Unica has always been regarded as a company with solid technology and innovative products," said Yuchun Lee, Unica's co-founder and CEO. "John will further strengthen that position. His insights across vast technology disciplines will be invaluable in helping shape the future of our business and in bringing effective products to market."

About Unica

Unica, a leading provider of analytical CRM and marketing automation solutions, helps innovative businesses achieve one-to-one marketing through personalized interactions at the right time, through the right channels. Affinium, Unica's modular, cross-channel marketing suite, delivers deep functionality for data mining and predictive modeling, customer interaction and campaign management, real-time personalization, and reporting. Hundreds of businesses worldwide rely on Unica's software, services, and expertise to build profitable customer relationships and achieve marketing success. Headquartered in Lincoln, Mass., Unica is privately held with offices throughout the U.S. and a network of distribution partners in Europe, South Africa, and South America. Its customers include Lands' End, Bank of Montreal, Fingerhut, ABN AMRO, United Parcel Service, Marriott, and John Hancock Insurance. For more information, call 781-259-5900 or visit www.unicacorp.com.

Unica, Unica Affinium, Affinium, Affinium Campaign, Affinium Model, Affinium Interact, Affinium Report, Universal Dynamic Interconnect, Keep Each Customer in Focus, and One-to-One Optimization are trademarks of Unica. All other trademarks are the property of their respective owners.