ADVISORY/World's Most Famous Beagle Will Christen `'Knott's Camp Snoopy Store'' At Macy's South Coast Plaza Sept. 22

Business Wire, Sept 20, 2000

News/Assignment Editors

ADVISORY...for Friday (Sept. 22)

--(BUSINESS WIRE)

6-Ft. Peanuts Star Will Join Knott's and Macy's Executives to

Dedicate 5,000 Sq. Ft. "Store-Within-a-Store"

WHAT:     Dedication of "Knott's Camp Snoopy" Store At Macy's South
          Coast Plaza -- The World's Most Famous Beagle will be in
          Costa Mesa Sept. 22 to join Knott's and Macy's officials for
          the Opening Day Dedication of the 5,000 sq.ft. "Knott's Camp
          Snoopy" store at Macy's South Coast Plaza.

          The store, located on Macy's third level adjacent to the
          Trim-A-Home Dept., will be open through at least January
          2001 with signature Knott's and Peanuts collectibles,
          Knott's Berry Farm Foods catalog selections and seasonal
          merchandise themed to Knott's Halloween and Christmas
          events. Knott's Theme Park and special event tickets and
          annual passports also will be available.

WHO:      Snoopy, 6-ft. star of Camp Snoopy at Knott's Berry Farm
          Sue Graham, manager of Macy's South Coast Plaza
          Jack Falfas, VP and general manager, Knott's Berry Farm
          Bill Lentz, director of merchandise, Knott's Berry Farm

WHEN:     Friday, Sept. 22, 2000 at 10:15 a.m. (Macy's South Coast
          Plaza store opens at 10 a.m.)

WHERE:    Macy's South Coast Plaza -- Main Store/level 3 3333 Bristol
          Street, Costa Mesa

CONTACT:  Bob Ochsner or Dana Hammontree, Knott's -- 714/220-5130
          Rosemary Robles, Macy's -- 714/556-0611 ext. 4362